INTERVIEWS
April 2026
Habanero strengthens its Latin America strategy with a focus on Brazil and regional expansion
(São Paulo, SoloAzar Exclusive).- Milda Mikelioniene, Business Development Executive at Habanero, explains how the company is consolidating its presence in Brazil and other key markets such as Mexico, Colombia and Peru, highlighting the importance of localisation, strong partnerships and participation in industry events like Bis SiGMA South America to drive sustainable growth across the region.
Wednesday 29 de April 2026 / 12:00
SoloAzar Exclusive
01.tech Strengthens LatAm Expansion with High-Impact Debut at Bis SiGMA South America
(São Paulo, SoloAzar Exclusive).- Jelizaveta Šapiro, Sales Manager at 01.tech, shares her insights following the company’s debut at SiGMA Latin America, highlighting strong engagement with key partners, valuable new connections, and the importance of establishing a solid presence in the region.
Tuesday 28 de April 2026 / 12:00
SoloAzar Exclusive
BiS SiGMA South America Breaks Records with 15,800 Delegates and a High-Octane Blend of Business and Sport
(São Paulo, SoloAzar Exclusive).– In an insightful Q&A, SoloAzar spoke with Emily Micallef, CEO of SiGMA Group, to discuss the monumental success of the 2026 edition. From the strategic local expertise driving their Brazilian operations to the "spectacle" of live MMA and football legends, she outlines the key factors that have solidified this summit as a global gaming powerhouse. Read on for the full interview and Micallef’s take on the future of the Brazilian market.
Monday 27 de April 2026 / 12:00
SoloAzar Exclusive
Onlyplay highlights its experience at BiS SiGMA São Paulo 2026
(São Paulo, SoloAzar Exclusive).- Onlyplay team share their impressions of the latest edition of BiS SiGMA São Paulo 2026, highlighting growth opportunities, networking, and the evolution of the Latin American market.
Friday 24 de April 2026 / 12:00
SoloAzar Exclusive
José Aníbal Aguirre Unveils Strategic Pivot for GAT Expo CDMX 2026
(Mexico City, SoloAzar Exclusive).- The CEO of GAT Events explains why the new edition of the event leaves behind the conceptual approach to prioritize the activation of operations, strategic networking and the generation of concrete opportunities in the gaming industry in Mexico.
Thursday 23 de April 2026 / 12:00
SoloAzar Exclusive
Charlene Andersson from BetSoft: "For us LATAM is definitely a key market to watch"
(São Paulo, SoloAzar Exclusive).- In this interview, BetSoft’s Business Development Manager highlights the event’s energy, Brazil’s momentum, and the opportunities in a region marked by rapid expansion, an active player base, and rising demand for high-quality content.
Wednesday 22 de April 2026 / 12:00
SoloAzar Exclusive
1xBet Builds Momentum in Brazil and Expands Across LatAm at BiS Sigma South America
(Sao Paulo, SoloAzar Exclusive).- Following the recent launch of its Brazilian license, 1xBet used BiS Sigma South America to strengthen its presence in the region and connect with key stakeholders across Latin America. Strategic Advisor Simon Westbury described the exhibition as highly engaging, highlighting both the opportunities generated on the show floor and the regulatory challenges that lie ahead for Brazil and the wider continent.
Tuesday 21 de April 2026 / 12:00
SoloAzar Exclusive
Maximiliano Ramos: "At Bis SiGMA South America, our main objective was to consolidate Eeze's presence in the region"
(São Paulo, SoloAzar Exclusive).- After Eeze's participation in BiS SiGMA South America 2026, its Partnership Manager LatAm analyzes the growth of the brand in the region, the impact of artificial intelligence and the opportunities opened up by the next World Cup in key markets such as Brazil, Mexico and Argentina.
Monday 20 de April 2026 / 12:00
SoloAzar Exclusive
Belatra Strengthens Regional Presence at SiGMA South America, Eyes Brazil as Key Market
(Sao Paulo, SoloAzar Exclusive).- Florencia Mendiuk, Belatra Account Manager LatAm, granted an interview to SoloAzar in which she shared her experience at recent SIGMA Bis South America, which helps boost the firm’s regional presence and engage with local operators and partners.
Friday 17 de April 2026 / 12:00
SoloAzar Exclusive