INTERVIEWS
April 2026
Habanero strengthens its Latin America strategy with a focus on Brazil and regional expansion
(São Paulo, SoloAzar Exclusive).- Milda Mikelioniene, Business Development Executive at Habanero, explains how the company is consolidating its presence in Brazil and other key markets such as Mexico, Colombia and Peru, highlighting the importance of localisation, strong partnerships and participation in industry events like Bis SiGMA South America to drive sustainable growth across the region.
Wednesday 29 de April 2026 / 12:00
SoloAzar Exclusive
Sportradar seals partnership with Brazil’s National Basketball League at BiS SiGMA South America 2026
(São Paulo, SoloAzar Exclusive).- Robson Silveira, Sportradar’s Senior Sales Executive for Streaming, spoke about the company’s role at the São Paulo event. Among the highlights, Sportradar unveiled its new iGaming brand Playradar and announced a landmark partnership with the Brazilian National Basketball League (LNB), delivering data, streaming, and integrity monitoring services. In this interview, Silveira explains how the firm is preparing for the FIFA World Cup 2026 and the next chapter of Latam's regulated gaming market.
Tuesday 28 de April 2026 / 12:00
SoloAzar Exclusive
Alfastreet: "Our participation at GAT Expo Cartagena 2026 was very successful and productive"
(Cartagena de Indias, SoloAzar Exclusive).- Alfastreet highlights a brilliant presence at GAT Expo Cartagena 2026, emphasizing the event’s strong organization, high-level attendance, and the quality of meetings that led to valuable discussions and new business opportunities.
Monday 27 de April 2026 / 12:00
SoloAzar Exclusive
Onlyplay highlights its experience at BiS SiGMA São Paulo 2026
(São Paulo, SoloAzar Exclusive).- Onlyplay team share their impressions of the latest edition of BiS SiGMA São Paulo 2026, highlighting growth opportunities, networking, and the evolution of the Latin American market.
Friday 24 de April 2026 / 12:00
SoloAzar Exclusive
José Aníbal Aguirre Unveils Strategic Pivot for GAT Expo CDMX 2026
(Mexico City, SoloAzar Exclusive).- The CEO of GAT Events explains why the new edition of the event leaves behind the conceptual approach to prioritize the activation of operations, strategic networking and the generation of concrete opportunities in the gaming industry in Mexico.
Thursday 23 de April 2026 / 12:00
SoloAzar Exclusive
Charlene Andersson from BetSoft: "For us LATAM is definitely a key market to watch"
(São Paulo, SoloAzar Exclusive).- In this interview, BetSoft’s Business Development Manager highlights the event’s energy, Brazil’s momentum, and the opportunities in a region marked by rapid expansion, an active player base, and rising demand for high-quality content.
Wednesday 22 de April 2026 / 12:00
SoloAzar Exclusive
1xBet Builds Momentum in Brazil and Expands Across LatAm at BiS Sigma South America
(Sao Paulo, SoloAzar Exclusive).- Following the recent launch of its Brazilian license, 1xBet used BiS Sigma South America to strengthen its presence in the region and connect with key stakeholders across Latin America. Strategic Advisor Simon Westbury described the exhibition as highly engaging, highlighting both the opportunities generated on the show floor and the regulatory challenges that lie ahead for Brazil and the wider continent.
Tuesday 21 de April 2026 / 12:00
SoloAzar Exclusive
Maximiliano Ramos: "At Bis SiGMA South America, our main objective was to consolidate Eeze's presence in the region"
(São Paulo, SoloAzar Exclusive).- After Eeze's participation in BiS SiGMA South America 2026, its Partnership Manager LatAm analyzes the growth of the brand in the region, the impact of artificial intelligence and the opportunities opened up by the next World Cup in key markets such as Brazil, Mexico and Argentina.
Monday 20 de April 2026 / 12:00
SoloAzar Exclusive
Belatra Strengthens Regional Presence at SiGMA South America, Eyes Brazil as Key Market
(Sao Paulo, SoloAzar Exclusive).- Florencia Mendiuk, Belatra Account Manager LatAm, granted an interview to SoloAzar in which she shared her experience at recent SIGMA Bis South America, which helps boost the firm’s regional presence and engage with local operators and partners.
Friday 17 de April 2026 / 12:00
SoloAzar Exclusive