INTERVIEWS
May 2026
Pay4Fun’s Leonardo Baptista on BiS SiGMA South America 2026: Regulation, Market Maturity and Brazil’s Expanding Opportunities
(São Paulo, SoloAzar Exclusive).-In this interview at BiS SiGMA South America 2026, Leonardo Baptista, CEO and co-founder of Pay4Fun, shares insights on the event’s strategic importance for the Latin American gaming industry. He highlights the growing maturity of regulatory discussions, the increasing focus on compliance and sustainability, and the expanding opportunities in Brazil—one of the most promising regulated markets globally.
R. Franco Digital Sees Brazil as Key Pillar for LATAM Expansion at BiS SiGMA South America
(São Paulo, SoloAzar Exclusive).- At BiS SiGMA South America, R. Franco Digital highlighted Brazil’s vast growth potential and the importance of localized, innovative slot content for Latin American audiences. In this Q&A, Thiago Calmon, International Key Account Manager, reported high-quality meetings, new operator discussions, and reinforced partnerships—underscoring its long-term commitment to the region.
April 2026
Habanero strengthens its Latin America strategy with a focus on Brazil and regional expansion
(São Paulo, SoloAzar Exclusive).- Milda Mikelioniene, Business Development Executive at Habanero, explains how the company is consolidating its presence in Brazil and other key markets such as Mexico, Colombia and Peru, highlighting the importance of localisation, strong partnerships and participation in industry events like Bis SiGMA South America to drive sustainable growth across the region.
Sportradar seals partnership with Brazil’s National Basketball League at BiS SiGMA South America 2026
(São Paulo, SoloAzar Exclusive).- Robson Silveira, Sportradar’s Senior Sales Executive for Streaming, spoke about the company’s role at the São Paulo event. Among the highlights, Sportradar unveiled its new iGaming brand Playradar and announced a landmark partnership with the Brazilian National Basketball League (LNB), delivering data, streaming, and integrity monitoring services. In this interview, Silveira explains how the firm is preparing for the FIFA World Cup 2026 and the next chapter of Latam's regulated gaming market.
BiS SiGMA South America Breaks Records with 15,800 Delegates and a High-Octane Blend of Business and Sport
(São Paulo, SoloAzar Exclusive).– In an insightful Q&A, SoloAzar spoke with Emily Micallef, CEO of SiGMA Group, to discuss the monumental success of the 2026 edition. From the strategic local expertise driving their Brazilian operations to the "spectacle" of live MMA and football legends, she outlines the key factors that have solidified this summit as a global gaming powerhouse. Read on for the full interview and Micallef’s take on the future of the Brazilian market.
“BIS Sigma São Paulo is becoming an increasingly important event for the iGaming ecosystem in Latin America”, Paula Nemesio, Timeless Tech
(São Paulo, SoloAzar Exclusive).– Brazil remains a cornerstone of Timeless Tech’s LatAm strategy following the firm’s successful showing at BiS SiGMA Americas. Paula Nemesio, Business Development & Partnerships, shared her highlights from the event and discussed the company’s ongoing expansion in the region.
José Aníbal Aguirre Unveils Strategic Pivot for GAT Expo CDMX 2026
(Mexico City, SoloAzar Exclusive).- The CEO of GAT Events explains why the new edition of the event leaves behind the conceptual approach to prioritize the activation of operations, strategic networking and the generation of concrete opportunities in the gaming industry in Mexico.
Charlene Andersson from BetSoft: "For us LATAM is definitely a key market to watch"
(São Paulo, SoloAzar Exclusive).- In this interview, BetSoft’s Business Development Manager highlights the event’s energy, Brazil’s momentum, and the opportunities in a region marked by rapid expansion, an active player base, and rising demand for high-quality content.