INTERVIEWS
October 2026
The Future of Sports Engagement Beyond the Court
The SBC Summit in Lisbon highlighted how technology is transforming the relationship between sports and fans. In this column, Robson Silveira, Senior Sales Executive at Sportradar, explores the role of artificial intelligence, real-time data, and innovation in creating more immersive and personalized experiences for sports audiences.
Exploring Market Particularities: Insights from ALEA’s Alexandre Tomic
(Lisbon, SoloAzar Exclusive).- Following his attendance at SBC Summit 2026, ALEA founder Alexandre Tomic reflects on the company's performance at the event, the milestones achieved through the rollout of new verticals such as sportsbook and Alea Jackpot, and the broader growth outlook across Europe, Latin America, and North America’s fast-moving sweepstakes sector.
Eman Pulis on SiGMA’s Global iGaming Expansion and Innovation
(Rome, SoloAzar Exclusive).- Eman Pulis, founder of SiGMA Group, spoke to SoloAzar about emerging opportunities for B2B iGaming businesses, the technologies shaping the industry and the evolution of international gaming events. Ahead of SiGMA World, scheduled for November 2–5, 2026, at Fiera Roma in Italy, Pulis discusses the importance of regulated markets, cross-industry collaboration and sustainable growth, outlining the group’s ambitions to strengthen its global presence.
GR8_TECH Highlights Speed and Growth at SBC Summit 2026
(Lisbon, SoloAzar Exclusive).- Vardan Hakobyan, Head of Sales at GR8_TECH, spoke to SoloAzar during SBC Summit 2026, held from September 29 to October 1 at Feira Internacional de Lisboa, about the company’s objectives for the event, the business opportunities generated, its strategy in Latin America, and its priorities for the coming months.
CT Interactive Outlines Aggregation Strategy and Growth Focus Following SBC Summit
(Lisbon, SoloAzar Exclusive).- Martin Ivanov, COO at CT Interactive, reflects on the company's successful showcase at the SBC Summit in Lisbon. In this interview, he discusses the growing demand for streamlined aggregation models, the specific challenges of the European market, and the strategic roadmap for expanding their global footprint.
Habanero eyes LatAm growth after key takeaways from SBC Summit
(Lisbon, SoloAzar Exclusive).- Milda Mikelioniene, Business Development Executive at Habanero, spoke to SoloAzar following SBC Summit 2026 in Lisbon, highlighting the value of face-to-face conversations with operators, the opportunities emerging across Latin America and the increasingly selective approach of European operators. She also discussed Habanero’s latest games, including King Frog Feast, Battleship Strike and Jackpot Race™, as well as the company’s priorities for the months ahead.
Omnichannel: the experience is built by people
Omnichannel is transforming the way gaming organizations connect their in-person and digital channels. However, technology alone does not guarantee a consistent customer experience: it is also necessary for teams to understand their role within this strategy. In this column, Julio César Uliassi analyzes the role of people in building a true omnichannel experience.
Discovering Successful Strategies at SBC Summit 2026 in Lisbon
(Lisbon, SoloAzar Exclusive).- Today marks the highly anticipated final day of the sunny and bustling SBC Summit 2026 in Lisbon. SoloAzar is present on the exhibition floor to capture all the action from a vibrant closing filled with key meetings, engaging conversations, and new opportunities for gaming industry executives.
September 2026
The true size of gray or illegal gambling by companies and casinos in Mexico
The gaming and sweepstakes sector in Mexico is going through a crucial moment of consolidation and expansion. While the regulated market is experiencing steady growth driven by technological adoption and major sporting events, the industry faces a persistent challenge: the presence of the gray market and crime from illegal operations. Gerardo Ballesteros Félix Díaz, helps us to understand the dimensions of this phenomenon.
SBC Summit 2026: The Premier Exhibition for iGaming Leaders Starts Today
(Lisbon, SoloAzar Exclusive) - From September 29 to October 1, Lisbon becomes the global epicenter of iGaming and sports betting. Held at the Feira Internacional de Lisboa (FIL) and the MEO Arena, SBC Summit 2026 brings together industry giants in an event designed to redefine the future of entertainment, technology, and sports business.