Alfastreet unveiled significant novelties at G2E Las Vegas

How have you experienced the recent G2E edition?

Generally we are satisfied with the outcome of the 2022 G2E exhibition, the attendance was still a bit off the levels pre-covid, especially the attendance from the EU countries was significantly lower than before. The novelties were well accepted and we have achieved very interesting numbers of orders for the US and LATAM markets. Despite the shows are requiring a higher investment, for roughly the same results, we are still pleased with the outcome.

How do you see the US market with regard to the products the firm commercializes?

The US market has been among the company’s strongest generators of the sales results consistently for the last 10 years and the trend is getting even better. There are still plenty of opportunities to be explored and covered in connection with our highly competent distributor KGM Gaming. The Alfastreet products are constantly gaining recognition and the players, so we are pushing to provide them with even more evolved solutions.

What has been the feedback from visitors?

The new terminal, that we named "Virgo", has received very positive reviews, confirmed with immediate orders, so it’s a confirmation of the company’s future vision and direction. The other significant novelty was of course the alternative »Lucky Up« option for the Roulette game, designed to spice up the experience and attract new players, specifically targeted to younger consumers. There has been the general overhaul of the software platform, wall displays and user interface that has been long awaited from our partners.

What are your plans in the near future and the beginnings of 2023?

The bulk of the novelties is being finalized for the ICE London show in 2023, where the attendees will have the chance to experience a completely new product lineup and software solution that will push the brand even further. As we don’t want to disclose too much too soon, let’s just leave it at a warm invitation with a guarantee that it will be worth it. We are confident that the new course of development will be a pleasant surprise for gaming professionals and our customers.