Events

High flying hours, and plenty of energy and enthusiasm for Digitain at Sigma Americas, Brazil

Monday 26 de June 2023 / 12:00

⏱ 2 min read

(Sao Paulo, SoloAzar Exclusive).- Iain Hutchinson, Chief Revenue Officer at Digitain, granted an interview to SoloAzar as their performance at Sigma Americas, in Sao Paulo, Brazil, that took place from June 14 to 18. Let´s read his answers about their experience at this tradeshow, the Brasilian market and its normative; and their future goals.

High flying hours, and plenty of energy and enthusiasm for Digitain at Sigma Americas, Brazil

How did you experience the five days of the tradeshow and how it was the firm´s performance?

Our team travelled thousands of miles to attend the SiGMA show. While we had a lot of travel, our energy and enthusiasm to meet existing and new partners was very high.

The team worked hard, and we have several new deals in the pipeline that we are excited about and will announce in the months ahead.

What were the topics that most caught your attention during the event?

As always, with a show like this, there are always topics of interest. From Digitain’s perspective, we had a lot of interest in our sportsbook solution due to its capability to localise content on the front end and configure markets, odds, and margins to allow the brand to offer the most vigorous depth of product, but at the same time ensure robust trading margin controls.

The other product of interest was Paydrom, our payment gateway. Payment preferences can change as brands reach different markets and areas within a country. Therefore, having a solution via a single API endpoint integration solves many operational overheads for the operator. 

Paydrom allows a centralised payment management system with 50+ providers, 400+ payment options, and over 30 countries covered, and it streamlines the day-2-day operational payment flows for the Latam market.   

Considering that in Brazil, gambling is not yet regularized, what are the company's perspectives on this debate?

As a business that supplies various partners globally in regulated markets, we support regulation within the supply chain.  From a technical perspective our software is GLI-certified, and we have many features such as the Tax engine automated management system for regulatory reporting.

Digitain was also recently awarded licenses in the regulated jurisdictions of Romania and Greece, and we shall continue to monitor the Brazilian situation closely. 

Why are you interested in the Brazilian market and what are your company's plans for the Brazilian market?

This is a fascinating and dynamic market with homegrown Operators breaking through and making waves. That said, the new regulation may leave the market with a rarified group of international Operators or only those financially equipped to pay the high license fees. That said, the tax regime proposed doesn’t appear too egregious. Still, it will be imperative that any new entrant to the market has the richest possible casino and sportsbook offering to compete because you can have all the money in the world or a comprehensive customer base. Still, if your product is inferior to your competitors, it won’t be long before punters migrate elsewhere.

Can you tell us about your plans for expansion in Latin America?

This won’t come as any surprise, but we are proactively looking to bolster are sales team in the region and we may consider putting one or more local offices in the region in the coming year. 

Categoría:Events

Tags: Sports Betting, Sportsbook , SIGMA, Digitain, betting software,

País: Brazil

Región: South America

Event

PERU GAMING SHOW – PGS 2026

17 de June 2026

At PGS 2026, MINCETUR Explained How to Handle a Regulatory Inspection: Rights and Obligations for Compliance

(Lima, SoloAzar Exclusive).- As part of Peru Gaming Show (PGS) 2026, one of the most important gaming industry events in Latin America, José Luis Pérez, Director of Organization and Registration at MINCETUR’s General Directorate of Casino Games and Slot Machines, delivered a conference for land-based gaming operators. During his presentation, he explained the rights and obligations of license holders during regulatory inspections, detailed how inspectors carry out their duties, and emphasized the importance of fostering a strong culture of compliance to strengthen the regulated market.

Tuesday 07 Jul 2026 / 12:00

Reusable Identity and Smoother Access: JUMIO’s Approach at Peru Gaming Show 2026

(Lima, SoloAzar Exclusive).- Peru Gaming Show (PGS) 2026 hosted the conference “Reusable Identity: Less Friction, More Play – How to Simplify Player Access,” led by Pilar Pereira, Director of Strategic Alliances at JUMIO. She explained how the evolution of digital identity is transforming user experiences on online betting platforms amid strong global growth in the sector.

Friday 03 Jul 2026 / 12:00

Andres Troelsen: "Peru remains one of EGT Digital's strategic markets in LATAM"

(Lima, SoloAzar Exclusive).- Following his participation in the Peru Gaming Show, Andres Troelsen, Regional Sales Director LATAM of EGT Digital, reflects on the company's priorities in the region, the evolving demands of operators, and the opportunities emerging across the Latin American gaming market for EGT Digital.

Friday 03 Jul 2026 / 12:00

SUSCRIBIRSE

Para suscribirse a nuestro newsletter, complete sus datos

Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.