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Events

Merkur Gaming Wraps Up 2025 Trade Fair Season with Strong Showing at BEGE

Tuesday 02 de December 2025 / 12:00

2 minutos de lectura

(Lübbecke/Sofia).- Merkur Group concluded the 2025 trade fair season on a high note with its standout participation at the Balkan Entertainment and Gaming Expo (BEGE) in Sofia. Held on November 26–27, the event drew thousands of industry professionals worldwide, who showed keen interest in Merkur Gaming’s diverse product innovations.

Merkur Gaming Wraps Up 2025 Trade Fair Season with Strong Showing at BEGE

A particular focus of the presentation was placed on the two linked progressive jackpot systems Link Overdrive and Link Palace, whose international popularity was once again impressively reflected at BEGE. Both systems boast diverse, thrilling features, making them true guarantees for top-notch gaming excitement. Equally popular were the reliable and widely favoured multigame packages M-Prime and M-Line. Not only did they impress with their convenient complementarity, but they also stood out for their comprehensive games library, making them a perfect fit for any casino set-up.


Two premieres at BEGE more than lived up to their advance promise: the jackpot system Spire in the Clouds, presented for the first time in Eastern Europe and offering players the opportunity to configure their gaming experience entirely according to their personal preferences, sparked considerable curiosity among visitors. Equally attention-grabbing was Dragor, an exciting jackpot feature designed to deliver a thrilling, high-impact sense of excitement. Both innovations had previously generated significant interest at G2E in Las Vegas and once again demonstrated their strong market potential in the Eastern European region. The trade fair line-up was rounded off by the cash-handling experts from GeWeTe. The Merkur subsidiary presented its comprehensive product range, including solutions for validating, dispensing, and recycling banknotes and coins, perfectly tailored for gaming machines.

Across both days, Merkur Gaming recorded significant visitor traffic and held numerous valuable discussions with long-standing partners as well as new prospects. “We are pleased with the outcome of this year’s BEGE,” said Marcel Heutmekers, Senior Vice President Merkur Games International.The exceptionally positive feedback on our products shows that our developments are precisely in line with market expectations. The BEGE was a great way to end the year, and now we are looking forward to 2026 and our appearance at ICE, where visitors can expect a completely refreshed exhibition concept."

Categoría:Events

Tags: Merkur Gaming, BEGE,

País: Germany

Región: EMEA

Event

ICE Barcelona 2026

19 de January 2026

R. Franco Digital reinforced its technological leadership at ICE Barcelona 2026 with IRIS Open Omnichannel Platform

(Madrid).- The Spanish iGaming provider advances its omnichannel strategy, highlights regulatory readiness, and showcases new casino titles at the industry’s leading event.

Friday 30 Jan 2026 / 12:00

“The 2026 World Cup Is Forcing a Rethink of How Betting Brands Advertise”- Rodrigo Cambiaghi, Sportradar

(Barcelona, SoloAzar Exclusive).- During ICE Barcelona 2026, where industry leaders gathered to discuss the future of gaming and sports betting, Rodrigo Cambiaghi, Senior Sales Executive for Digital Advertising at Sportradar, shared his perspective on how the 2026 FIFA World Cup is reshaping advertising strategies. In this interview, he explains why real-time data, automation and regulatory alignment are replacing mass exposure, and how major tournaments are accelerating a shift toward more precise, accountable and performance-driven sports advertising.

Friday 30 Jan 2026 / 12:00

Amusnet Marks a Decade of Growth with a High-Impact Presence at ICE Barcelona 2026

(Sofia).- The company combined a landmark anniversary celebration with product innovation, strategic partnerships, and strong business momentum at the industry’s leading event.

Friday 30 Jan 2026 / 12:00

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