BIS SiGMA Americas: a Dynamic and valuable experience for Sportradar
“It’s been amazing to witness how BIS SiGMA has evolved from a smaller, more niche gathering into one of the key events in the Latin American gaming calendar. The 2025 edition stood out not only for its size but also for the quality of its audience. We welcomed a large number of highly specialized visitors to our booth, people who were genuinely interested in innovation and keen to discuss the future of the industry. Overall, it was a dynamic and valuable experience that reinforced the growing relevance of BIS SiGMA in the region,” said Mizraji 

Strategic contacts and valuable meetings
“During the event, we had the opportunity to engage in valuable meetings with both longstanding clients and new prospects. Our team was fully engaged throughout the entire event, our booth was constantly active, and we were able to establish several meaningful connections. We always look forward to attending major industry events like BIS SiGMA, as they provide a unique platform to connect with the market, exchange ideas, and stay ahead of emerging trends. The quality of the interactions we had this year was particularly strong, and we’re optimistic about the business opportunities that will unfold as a result not only for sports betting but as well for our Casino services,” he added. 

BIS SiGMA stands out for its strong structure and organization

“I’ve had the opportunity to attend some of the leading gaming events around the world, and each one brings its own unique value,” Mizraji affirmed when asked to compare BIS SiGMA with other trade shows globally.

“BIS SiGMA stands out for its strong structure and organization, which are on par with the biggest international trade shows. It has undoubtedly become one of the most relevant events on my calendar, not only for the quality of the content and networking opportunities, but also for its ability to connect key players and decision-makers from across Latin America. BIS SiGMA has established itself as a strategic meeting point for the region’s gaming industry and must attend for the industry leaders in Brazil,” he added.

BIS SiGMA 2025 helped strengthen the gaming industry in Latam

BIS SiGMA 2025 played a key role in fostering dialogue and collaboration within the Latin American gaming industry, said Mizraji, who added that the event brought together a diverse range of stakeholders—operators, regulators, technology providers, and thought leaders—to discuss challenges, opportunities, and the future of the sector.

"One standout moment was the panel on streaming legislation—a topic that remains underexplored in Brazil, yet is becoming increasingly relevant as the lines between gaming, betting, and media continue to blur—which featured an important participation by Sérgio Floris, MEDIA REQUEST Managing Director Brazil at Sportradar. By bringing attention to issues like this, BIS SiGMA helps push the industry forward in a more informed and responsible way. It’s also worth highlighting how important it is for Brazil to serve as a regional hub for this kind of conversation. Events like BIS SiGMA reinforce the country’s leadership role by positioning it as a meeting point where the broader Latin American ecosystem can come together, share best practices, and build a more connected and sustainable market. The impact of these exchanges will be felt well beyond the days of the event,” he said.

Sportradar to participate in BIS SiGMA 2026

“BIS SiGMA has proven to be a key event on our calendar, and we see great value in being part of it. It offers a unique opportunity to connect with industry leaders, showcase our solutions, and stay aligned with the latest trends and discussions shaping the Latin American gaming market. This year, Sportradar had one of the largest stands at the event, which reflects our strong belief in the importance of BIS SiGMA as a platform to our strategy in the region. Given the success of this year’s edition, we’re confident that the next one will be even bigger and better, and we look forward to continuing to support and contribute to the growth of the event and the industry as a whole,” he concluded.



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