Events

The leading live casino provider CreedRoomz made a strong impact at Bis Sigma Americas

Friday 25 de April 2025 / 12:00

⏱ 2 min read

(Sao Paulo, SoloAzar Exclusive).- SoloAzar spoke exclusively with Hayk Tovmasyan, Head of Casino at Creedroomz, about the company's experience in the Latin American market. “Bis Sigma Americas plays a crucial role in fostering growth and collaboration within the Latin American gaming industry”, he explains.

The leading live casino provider CreedRoomz made a strong impact at Bis Sigma Americas

 How would you evaluate the attendance and interest of the public who visited your booth?

"Attendance was excellent, and we saw significant genuine interest in CreedRoomz. Visitors were particularly drawn to our new game shows, Richie Wheel and Richie Fruits Roulette. These generated considerable positive feedback and productive conversations, highlighting the region's appetite for fresh content."

Did you manage to generate strategic contacts or close any business deals during the event?

“Yes, we established numerous valuable strategic contacts and are actively engaged in discussions with potential clients. Our dedicated Brazilian live studio is a key differentiator and point of interest for operators in that market, demonstrating our regional commitment. We are optimistic about converting these leads into successful partnerships”.

How would you compare BIS SiGMA with other gaming industry trade shows you have participated in?

“Each trade show has its unique characteristics, but Bis Sigma's focused approach on the Latin American market was particularly beneficial for CreedRoomz. It allowed us to directly engage with key regional stakeholders and tailor our offerings accordingly. This targeted approach was very valuable for our Latin American strategy.”

Do you think BIS SiGMA 2025 helped strengthen the gaming industry in Latin America?

 "Absolutely. Bis Sigma Americas plays a crucial role in fostering growth and collaboration within the Latin American gaming industry. By bringing together key players and showcasing innovations, it contributes significantly to the sector's development. It's a vital platform for networking and exploring potential synergies."

To finish, Do you plan to participate again next year? Why?

"Given the positive outcomes and the strategic importance of the Latin American market, especially considering our licensing in Brazil, absolutely we are to participate again next year. The connections and leads generated this year make a strong case for our continued presence."

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Categoría:Events

Tags: CreedRoomz, SiGMA AMERICAS,

País: Brazil

Región: South America

Event

SiGMA North America 2026

01 de September 2026

LatAm Regulators Discussed Illegal Gambling and Innovation at SiGMA North America

(Mexico City, SoloAzar Exclusive).- The panel "The Red Pen Forum: Regulators Respond to the Industry," held during SiGMA North America 2026, brought together representatives from Uruguay, Argentina, Puerto Rico, and Honduras to analyze regulatory challenges, digital transformation, illegal gambling, and the need to adapt lotteries for new generations. The conference was moderated by Rodrigo Cigliutti, Executive Director of CIBELAE (Ibero-American Corporation of State Lotteries and Betting), and featured the participation of Marcelo Visconti, National Director of Lotteries and Quinielas of Uruguay; Carlos Moyano, President of IAFAS Entre Ríos, Argentina; Heidi Hernández Olivo, Deputy Secretary of the Puerto Rico Lottery; and Lissa Mencía, General Director of Lottery Operations and Games at Loto Honduras.

Monday 28 Sep 2026 / 12:00

SiGMA North America Addressed Crisis Management in iGaming  

(Mexico, SoloAzar Exclusive).- During SiGMA North America 2026, Rosa Ochoa, founder of the Blue Global Gaming platform and strategic advisor for gaming operators; Iliana María Pineda Echeverri, Chief Legal & Compliance Officer at Wplay.co; Iraid Rosales, Country Manager Mexico at Amusnet; and Elizabeth Maya Cano, Executive President of CORNAZAR, analyzed the key factors in managing crisis situations within the iGaming industry, with a special focus on transparency, communication, technology, and preparation.

Friday 25 Sep 2026 / 12:00

Affiliates and Acquisition: Keys to Regulated Markets in North America

(Mexico City, SoloAzar Exclusive).- During SiGMA North America 2026, Cristopher Guzmán Reyes, Head of Affiliates at Logrand Entertainment Group; Guga Júnior, influencer and slots expert at Scalar Partners; Andrés Gómez, Head of Latin America Go-to-Market Strategy at Admattic; Yambot Aguilera, Gaming and Finance Sales Director at Google; and Paula Gabriel Jiménez, Advertising Client Growth Director for Microsoft at Aleph, analyzed the state and provincial affiliate ecosystem in North America, as well as the acquisition challenges in regulated markets.

Thursday 24 Sep 2026 / 12:00

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