American Gaming Association — Noticias

(Lisbon, SoloAzar Exclusive).- Following his attendance at SBC Summit 2026, ALEA founder Alexandre Tomic reflects on the company's performance at the event, the milestones achieved through the rollout of new verticals such as sportsbook and Alea Jackpot, and the broader growth outlook across Europe, Latin America, and North America’s fast-moving sweepstakes sector.

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Ukraine Advances Digital Gambling Reform

(Lisbon, SoloAzar Exclusive).- Natalia Denikeieva, Deputy Minister of Digital Transformation of Ukraine, spoke to SoloAzar during her visit to SBC Summit, discussing the country’s ongoing gambling reform, the implementation of digital regulatory tools, player protection measures, and efforts to combat the illegal market. In this interview, she explains the Government’s priorities for modernising the regulatory framework, improving taxation and creating a more predictable environment for licensed operators, while sharing the main lessons she took away from the international industry event.

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PORFOLIOS

Maarten Haijer Appointed Director General of New WGBA

(Geneva).- Maarten Haijer has been appointed Director General of the newly established World Gaming and Betting Alliance (WGBA), an international organization focused on promoting effective gambling regulation, high industry standards and evidence-based policymaking. Based in Geneva, the alliance plans to formally launch later this year alongside the publication of its first flagship report.

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Belatra Highlights SBC Summit Success and Future Growth Strategy

(Lisbon, SoloAzar Exclusive).- Reflecting on its participation at SBC Summit 2026, Lucila Barletta, Head of Accounts at Belatra Latam, shared insights on its immersive Adventure Club stand, new strategic partnerships, and expansion plans across Latin America and Europe.

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Ready Play Gaming Highlights New Opportunities After SBC Summit 2026

(Lisbon, SoloAzar Exclusive).- Ready Play Gaming's Head of LATAM, Rocío Moitiño, analyzed the results of the company's visit to SBC Summit 2026, where she held meetings with operators and partners, presented new gaming proposals and identified opportunities to expand its international distribution.

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Kambi Highlights Network and LatAm Growth at SBC Summit

(Lisbon, SoloAzar Exclusive).- Mateo Lenoble, Head of Sales LatAm at Kambi, spoke to SoloAzar during SBC Summit 2026 in Lisbon about the company’s objectives at the event, the business opportunities emerging across Latin America, and the meaning behind its refreshed “Powerful Network. Proven Edge.” positioning.

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EVENTO

The Future of Sports Engagement Beyond the Court

The SBC Summit in Lisbon highlighted how technology is transforming the relationship between sports and fans. In this column, Robson Silveira, Senior Sales Executive at Sportradar, explores the role of artificial intelligence, real-time data, and innovation in creating more immersive and personalized experiences for sports audiences.

Friday 16 Oct 2026 / 12:00

Ninja Gaming Focuses on Innovation and Global Growth After SBC Summit

(Lisbon, SoloAzar Exclusive).- Natalia Arredondo Fredes, Marketing Manager at Ninja Gaming, highlighted the company's focus on in-house game development, strategic partnerships, and international expansion following its participation as an exhibitor at SBC Summit 2026. The event provided an opportunity to showcase its gaming portfolio, connect with operators and industry professionals, and explore new business opportunities across Europe, Latin America, and Asia.

Friday 16 Oct 2026 / 12:00

SBC Summit 2026 Wraps Up Record-Breaking Lisbon Edition

(Lisbon).- The event recorded 34.5% year-on-year attendance growth, with operator participation rising 37% and C-level attendance increasing 40.7%. SBC also confirmed a long-term agreement to keep Lisbon as the summit’s host city through 2030.

Thursday 15 Oct 2026 / 12:00