XB Solutions debuted in ICE Africa, aiming to strenghen its customer base
⏱ 1 min read
(Johannesburg, SoloAzar Exclusive).- Daniel Miller, CEO of XB Solutions, was interviewed by SoloAzar during recent ICE Africa. The firm, specialized in e-sports, has presented its solutions at the show for the first time. "I think the show is very promising," said Miller.
XB Solutions is a company specialized in e-sports. It is based on Sofia, Bulgaria, but it has multiple operations around the world.
"I think the show is very promising, I think it has a lot of content, it has a lot of interesting people to meet, and the African market has a huge potential. We have quite a few operations in Africa and this was also one of the main reasons why we came here, in order to sthengthen our customer base," Miller affirmed.
"In Africa, our main market is in Nigeria, where we have operations both retail and online, and then we have offices in Europe, in CIS, for e-sports and also standard sports betting as well," he continued.
When asked about the current situation of the African market, he said: "It has a lot of potential, although maybe in e-sports not quite yet, just simply because Internet connectivity is not strong enough in many countries in Africa, but for virtual sports and sportsbetting retail actually Africa is a very strong market."
Finally, he talked about South Africa. "This country is a good market for e-sports. They are trying to get big tournaments here, big prize pools, and it is where Internet connectivity is better. The other jurisdictions in the continent are not so much, just simply because they are not so developed yet in terms of e-sports penetration."
Next shows for the company are SIGMA in Malta and then ICE, London.
Categoría:Events
Tags: XB Solution, ICE, ICE Africa, Clarion Gaming,
País: South Africa
Event
SiGMA North America 2026
01 de September 2026
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