The platform has unveiled a country-specific site and blog to help Argentinians learn more about the benefits of betting with cryptocurrency, as well as the features that make Cloudbet a trusted leader in the world of crypto gaming: the best sports odds, the highest betting limits, a state-of-the-art bitcoin casino and a welcome bonus worth up to 5 BTC. Adding to that is Cloudbet's world-class 24/7 live chat customer support - in Spanish - to better manage Argentine players' inquiries.

The operator chose Argentina as the first South American locale in which to launch a local language service based on its analysis of search interest in crypto gaming and bitcoin purchases in five countries on the continent. Curiosity in crypto gaming has increased along with surging cryptocurrency ownership, as Argentinians seek a hedge against the devaluation of the peso amid stringent government capital controls. 

"Given the intense interest, we think that now is the perfect time to dedicate more resources to help Argentinians realise the benefits of betting with crypto," a Cloudbet spokesperson said. "We intend to give Argentinian players more support and more bonuses to utilise on upcoming events within our casino. Crypto enables us to offer features that traditional operators can't."

Founded in 2013, Cloudbet is one of the world's longest established bitcoin betting operators, with a trusted legacy in safely storing player deposits and processing withdrawals seamlessly on an intuitive user interface. The site also accepts ethereum, bitcoin cash, and added three stable coins - USD Tether, USD Coin and Pax Gold - in recent months.

"We've noted that stablecoins are increasingly relevant in Argentina, where individuals are looking to protect the value of their assets from the peso's devaluation," Cloudbet's spokesperson said. "We intend to add more coins that are specifically appropriate for this market."

The operator relaunched its site in April to attract a more diverse audience and has introduced a swathe of bold new features including esports, politics betting, virtual sports and easy credit-card coin purchases. 

Cloudbet grabbed the attention of industry observers in June with an ambitious English Premier League campaign, under which its sportsbook charged no margin on pre-match bets for all games left in the season. That allowed customers to access the fairest prices -- and therefore the highest returns -- in the market. 

The "zero margin" campaign was an extension of Cloudbet's long-standing "best odds" campaigns on sports including soccer, basketball and tennis. 

"Argentine sports fans can be assured that best prices will be offered on the competitions that they care about," the spokesperson said. "We're talking about the best odds on match-ups in the Champions League, the Copa Libertadores, and in next year's Copa America."