FBM moves forward to the future and reveals its New Brand Identity with a redesigned logo
2 minutos de lectura
(Mexico).- FBM, the leading Global Gaming Brand, announced the launch of its new corporate brand identity and a redesigned logo. These changes come at a time when FBM is evolving its portfolio offerings of games and machines.
"During the last years, FBM has successfully diversified and scaled its product portfolio while broadening its global footprint across three continents," said Renato Almeida, executive of FBM. "This new brand identity better reflects FBM's market-leading position and its changes."
The new logo, thought to be more modern, shows FBM's new identity as innovative and professional – words that are used to describe not only the image but also the brand's products. FBM leaves behind its old sharp shape, going for a more straightforward design, paving the way for novelties that are soon to be coming. Indeed, FBM not only takes a step further to a new image but shows its will to move forward with new products. Renato Almeida comments, "FBM has undergone several transformations, and the new logo is just one of them. All these changes reflect our spirit of progress."
FBM intends to go ahead and match its vision of the future of gaming. This new logo represents a new achievement for the brand, almost twenty years after its creation, proving once again its leading position and its wish of expansion to other markets. These changes thus mark the starting point of a new era for FBM.
Categoría:Gaming
Tags: EXPOJOC,
País: Mexico
Event
ICE Barcelona 2026
19 de January 2026
Nadia Popova from EGT on ICE Barcelona 2026:"The new concept of our stand made a strong impression on visitors"
(Barcelona, SoloAzar Exclusive).- In this post-event interview from Barcelona, Nadia Popova, EGT’s Chief Revenue Officer and VP Sales & Marketing shares insights on the company’s standout presence, its “All eyes on us” stand concept, key product highlights, and the strategic partnerships forged at ICE Barcelona 2026.
Friday 20 Feb 2026 / 12:00
Luz Beatriz Jaramillo Serna of 21Viral: “Our presence at ICE Barcelona 2026 was exceptionally positive”
(Barcelona, SoloAzar Exclusive).- Following her participation at ICE Barcelona 2026, Luz Beatriz Jaramillo Serna, Head of Business Development, Marketing and Sales for Latin America at 21Viral, analyzes the commercial impact of the event, the trends set to shape the industry’s direction, and the company’s strategic priorities to consolidate growth across the region and new regulated markets.
Monday 16 Feb 2026 / 12:00
Toni Karapetrov from Habanero on ICE Barcelona 2026: Regulated Growth, Localization and Strategic Expansion Drive 2026 iGaming Strategy
(Barcelona, Exclusive SoloAzar).- In this interview, Toni Karapetrov, Head of Corporate Communications at Habanero, shares insights from ICE Barcelona 2026, highlighting premium content innovation, high-level industry engagement, key iGaming trends such as localization and gamification, and the company’s strategic focus on regulated market expansion and sustainable growth in 2026.
Friday 13 Feb 2026 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.