New Partnership for Games with Leading European iGaming Operator Betvictor

BetVictor started in 1946 as an independent bookmaker and has flourished into one of Europe’s leading iGaming companies, serving customers from over 150 countries. Gibraltar-based BetVictor has through bold innovation and a pioneering mindset shown a commitment to technological advancement and offering an enjoyable consumer journey. Aligning with that goal, BetVictor regularly updates its casino products to bring customers the best and most exciting experiences, which the partnership with Pariplay will aim to further.

The new partnership is signed with Aspire Global’s subsidiary Pariplay, a leading game studio and game aggregator. Pariplay’s directory of games is designed for an international audience, including latest titles Phoenix Gold, Treasure Temple and Gems & Riches.

Turlough Lally, Director of E-Gaming at BetVictor, said: “Our partnership with Pariplay is a continuation of our strategy to give our customers the very best casino content. We’re thrilled to be working with a company possessing such a broad regulatory footprint, high-quality games portfolio and cutting-edge technology.”

Adrian Bailey, Managing Director at Pariplay, said: “Partnering with a successful operator like BetVictor further establishes Pariplay’s distribution presence in regulated European markets and with Gibraltar-based operators, where we have worked hard to develop an unrivalled catalogue of content. We know that our collection of attractive games and third-party content will provide BetVictor players with extraordinary gaming experience, building on their competitive edge in the global iGaming market.”