Dutch Gambling Authority Issues New Guidelines on Ban of Untargeted Advertising
Thursday 19 de March 2026 / 12:00
⏱ 1 min read
(Netherlands).- The Dutch Gambling Authority (Ksa) has published new guidelines on the ban of untargeted advertising. With these guidelines, the Ksa provides remote gambling license holders with further clarification and practical tools to comply with the legal requirements for online advertising, with the aim of better protecting vulnerable groups from gambling ads.
Since the introduction of the ban on untargeted advertising, online gambling providers have only been allowed to advertise under strict conditions via the internet and on-demand media services. In practice, these conditions have raised questions among license holders.
With the new guidelines, the Ksa clarifies how these conditions should be interpreted and applied. The guidelines address, among other things, advertising via external platforms and third parties, offering a genuine option to refuse advertising, and how providers must document and substantiate their efforts and measurement results. The guiding principle is that online gambling advertising should not reach vulnerable individuals. In some cases, this may mean that a provider must refrain from advertising on a particular platform.
Categoría:Legislation
Tags: Sin tags
País: Netherlands
Región: EMEA
Event
SBC Summit Rio 2026
03 de March 2026
Eeze LatAm's Maximiliano Ramos after SBC Summit Rio: "Brazil is the industry's spotlight today"
(Rio de Janeiro, SoloAzar Exclusive).- In this interview, Maximiliano Ramos, Eeze's Partnership Manager LATAM , analyzes the value of SBC Summit Rio as a key meeting point for the industry, the growth of the Brazilian regulated market and the opportunities opened up by artificial intelligence, strategic networking and innovation in user experience for gaming in the region.
Thursday 19 Mar 2026 / 12:00
Digital infrastructure strengthens trust in Brazil’s regulated betting market
(Rio de Janeiro).- The development of a robust technological infrastructure was highlighted as one of the key pillars for the functioning of Brazil’s regulated betting market during the panel “Building the Digital Infrastructure in Brazil’s Regulated Market,” held at the SBC Summit Rio event. The debate brought together representatives from the government, operators, and technology companies to discuss data monitoring, digital security, and consumer protection.
Friday 06 Mar 2026 / 12:00
SBC Boosts Responsible Gaming Standards in Brazil with ABJR and ABC-Bet
(Rio de Janeiro).- SBC has announced new partnerships with two of Brazil’s responsible gaming and compliance organisations, the Associação Brasileira de Jogo Responsável (ABJR) and the Brazilian Association for Compliance, Best Practices, Ethics and Transparency in Betting (ABC-Bet).
Monday 02 Mar 2026 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.