Betting sites account for 68 per cent of the master sponsorships of clubs in Series A, B and C of the Brazilian Championship
⏱ 1 min read
(Brazilia).- The product takes centre stage and will feature on the country's main football shirts in 2024.
Betting sites account for 68 per cent of the master sponsorships of the main clubs in the Brazilian Championship. A survey of all 60 teams in the country's three divisions showed that the product stands out, even appearing on the main part of the jerseys of Brazil's big teams, such as Flamengo and Corinthians.
Of the 60 clubs that will play in Serie A, B and C in 2024, 39 have betting sites as master sponsors. The number is significant, because the second-placed club on the list, the banks, account for just 15 per cent.
In addition to betting sites and banks, the list of the main sponsors of the 60 clubs in the A, B and C series of the Brasileirão includes tyre companies, energy drinks, food, real estate, appliance and department stores, credit companies and music agencies.
Categoría:Online Games
Tags: Sin tags
País: Brazil
Región: South America
Event
SiGMA North America 2026
01 de September 2026
Affiliates and Acquisition: Keys to Regulated Markets in North America
(Mexico City, SoloAzar Exclusive).- During SiGMA North America 2026, Cristopher Guzmán Reyes, Head of Affiliates at Logrand Entertainment Group; Guga Júnior, influencer and slots expert at Scalar Partners; Andrés Gómez, Head of Latin America Go-to-Market Strategy at Admattic; Yambot Aguilera, Gaming and Finance Sales Director at Google; and Paula Gabriel Jiménez, Advertising Client Growth Director for Microsoft at Aleph, analyzed the state and provincial affiliate ecosystem in North America, as well as the acquisition challenges in regulated markets.
Thursday 24 Sep 2026 / 12:00
Jordi Sendra, CEO of Alea: "Latin America is one of our most important regions"
(Mexico City, SoloAzar Exclusive).- The CEO of Alea analyzes the company's participation in SiGMA North America, the potential of Mexico and Brazil and the growth opportunities in North America and Latin America. It also reviews the new features presented during the event, including the new sportsbook vertical and Alea Jackpot.
Wednesday 23 Sep 2026 / 12:00
CP Games at SiGMA North America: Localization, Integration, and Regional Growth
(Mexico City, SoloAzar Exclusive).- Following a successful showcase at SiGMA North America, Caio Ruiz, Head of Growth and Strategic Partnership at CP Games, reflects on the event's key takeaways. He discusses the critical need for localized strategies across the Americas, the importance of flexible technical integrations, and the company's next steps in navigating the diverse gaming landscapes of LatAm and North America.
Tuesday 22 Sep 2026 / 12:00
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