Codere and Play´n GO sign Global agreement
⏱ 1 min read
(Sweden).- Spanish multinational operator Codere today announced their latest partnership with leading slot supplier Play`n GO.
The two companies have signed a global agreement allowing Codere to offer Play’n GO’s extensive library of online slot games in all regulated markets where both have a presence. The first game launches will take place in key markets such as Mexico and Colombia, followed by a second phase of release around Latin America and Europe.
Salo Leder, Digital Operations Manager at Codere, spoke about the new partnership:
“We have a very ambitious growth plan, and it is vital to be able to count on high-performance, creative content such as that offered by Play´n GO. In Play´n GO we see a content provider that has invested in being fully certified in each regulated market they enter into, and this facilitates a more fluid and joint expansion into new territories, as they open up. "
Johan Törnqvist, CEO of Play´n GO commented:
“Codere is a very innovative company that seeks to grow in both mature and emerging markets, and Latin America is a priority for them. Their ambitions and vision match our own, making them a great partner to build a global relationship with. We are very excited to start this partnership and share our games with all the loyal players that Codere has in the region.”
Categoría:Online Games
Tags: Play’n GO, CODERE, online casino, online gambling, online gaming, online platform,
País: Sweden
Event
SiGMA North America 2026
01 de September 2026
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