Noticias de ultima
  • 12.00 Kambi Group becomes official sportsbook partner of Ontario Lottery and Gaming Corporation following novation agreement
  • 12.00 Major leadership changes announced at Merkur Dosniha
  • 12.00 Celebration: IGT and the 30th anniversary of “Wheel of Fortune”
  • 12.00 R. Franco Digital reinforced its technological leadership at ICE Barcelona 2026 with IRIS Open Omnichannel Platform
  • 12.00 “The 2026 World Cup Is Forcing a Rethink of How Betting Brands Advertise”- Rodrigo Cambiaghi, Sportradar
  • 12.00 South African Horse Racing Struggles for Relevance as Betting Market Tilts Toward Digital Play
  • 12.00 Amusnet Marks a Decade of Growth with a High-Impact Presence at ICE Barcelona 2026
  • 12.00 PAGCOR Revenues Dip 5% in 2025 as Land-Based Casino Performance Weakens
  • 12.00 Nevada Sportsbooks Post 352% Revenue Surge as Football Delivers Record Profits
  • 12.00 Belatra at ICE Barcelona 2026: A Look Back at Its Major Achievements
Online Games

Play’n GO Buck the Trend with Doom of Egypt Release

Thursday 07 de November 2019 / 13:36

2 minutos de lectura

(Sweden).- Play´n GO have unleashed the power of ancient Egypt in their latest slot release today, Doom of Egypt.

 Play’n GO Buck the Trend with Doom of Egypt Release

The game has an Egyptian theme, a very popular setting for titles in slot gaming, and is also a theme that Play’n GO have used to create some very successful titles including Legacy of Egypt, which won the AskGamblers Slot of the Year Award in January (as voted for by slot players)


As with all of their games themed around mythology, the game takes great care to remain faithful and respectful to its source material, in this case with detailed art and depictions in its symbols and reel design.


The game has already seen great success as an exclusive launch with a select number of casinos including Kindred and Tipico. Following the positive reaction from players, it is tipped to do even batter following today’s general release.


The release of Doom of Egypt comes hot on the heels of their innovative Honey Rush title released last week, and it seems they have foregone the release of a Halloween slot, as is the custom for this time of year.


This is a bold move and also speaks to Play’n GO’s reputation in the market that they don’t feel they have to put out a themed slot to try and capitalise on the holiday market, trusting the quality of their planned releases this time around.


CEO Johan Törnqvist had this to say on the matter:


“Honey Rush and Doom of Egypt are two great games that we knew the market would react to.


Rather than rushing out a game at this time of year for the quick holiday win, we’re putting more durable, longer-lasting titles out into the market that will do just as well and have a longer shelf life.


There’s a place for themed games and always will be, but we’re not going to force it. If we come up with a great game for the holiday, we’ll put it out, but we have plenty of titles that everyone will love no matter what time of year!”


 

Categoría:Online Games

Tags: Play’n GO, online casino, online gambling, online gaming,

País: Sweden

Event

ICE Barcelona 2026

19 de January 2026

R. Franco Digital reinforced its technological leadership at ICE Barcelona 2026 with IRIS Open Omnichannel Platform

(Madrid).- The Spanish iGaming provider advances its omnichannel strategy, highlights regulatory readiness, and showcases new casino titles at the industry’s leading event.

Friday 30 Jan 2026 / 12:00

“The 2026 World Cup Is Forcing a Rethink of How Betting Brands Advertise”- Rodrigo Cambiaghi, Sportradar

(Barcelona, SoloAzar Exclusive).- During ICE Barcelona 2026, where industry leaders gathered to discuss the future of gaming and sports betting, Rodrigo Cambiaghi, Senior Sales Executive for Digital Advertising at Sportradar, shared his perspective on how the 2026 FIFA World Cup is reshaping advertising strategies. In this interview, he explains why real-time data, automation and regulatory alignment are replacing mass exposure, and how major tournaments are accelerating a shift toward more precise, accountable and performance-driven sports advertising.

Friday 30 Jan 2026 / 12:00

Amusnet Marks a Decade of Growth with a High-Impact Presence at ICE Barcelona 2026

(Sofia).- The company combined a landmark anniversary celebration with product innovation, strategic partnerships, and strong business momentum at the industry’s leading event.

Friday 30 Jan 2026 / 12:00

SUSCRIBIRSE

Para suscribirse a nuestro newsletter, complete sus datos

Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.