Alex Collyer joins Soft2Bet as Commercial Operations Director
2 minutos de lectura
(Santa Venera).- Alex will bring a rich and diverse background to the role. His expertise in business process optimisation and strategic sales management will drive growth and enhance team performance, delivering an industry-leading sales and account management team.
Alex’s pragmatic and results-oriented approach will bring energy and focus to our commercial teams as we continue to expand our activities in regulated markets. Innovation, growth and regulation are key drivers of Soft2Bet’s growth and we look forward to broadening their reach in established regions such as Europe and North America as well as in emerging markets in South America.
Alex commented: “I’m delighted to be joining Soft2Bet, one of the most innovative and fastest-growing iGaming companies in the industry. The spirit of innovation, growth and entrepreneurship the company fosters is particularly appealing and I am really looking forward to getting involved.”
Martin Collins, Chief Business Development Officer at Soft2Bet, added: “Alex’s arrival brings fantastic experience and expertise to our commercial team. His track record in sales, account management and corporate development will add valuable layers of knowledge to our work. Our B2B and commercial efforts will be ramping up significantly in 2024 thanks to new additions to the team and I can’t wait to see the results!”
Alex, Martin and the rest of the Soft2Bet team will be at ICE London 2024. Book a meeting or stop by the stand (S6-210) to meet them!
Categoría:Others
Tags: Soft2Bet,
País: Malta
Región: EMEA
Event
ICE Barcelona 2026
19 de January 2026
ICE 2026: Digitain welcomed football legends Luís Figo and Alessandro Del Piero
(Yerevan).- Football, technology and innovation came together as Digitain hosted iconic brand ambassador Luís Figo alongside legendary player Alessandro Del Piero at its ICE 2026 exhibition stand.
Monday 26 Jan 2026 / 12:00
Atlaslive Recaps ICE Barcelona 2026: Regulation, Player Trust, and Smarter Product Delivery
(Lisbon).- Atlaslive concluded a successful week at ICE Barcelona 2026, where international gaming leaders met at Fira Barcelona Gran Via (19–21 January) to outline the industry’s key priorities for the coming year.
Monday 26 Jan 2026 / 12:00
Merkur Group engages ICE visitors with a striking booth concept and remarkable new products
(Lübbecke/Barcelona).- The Merkur Group fully lived up to its ICE motto “Spin with Power. Shine in Color.”. With a booth more colourful, vibrant and eye-catching than ever before, powerful new products that consistently attracted large crowds, and an entertainment programme that truly captivated visitors, the company made a strong statement at ICE 2026.
Friday 23 Jan 2026 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.