Alex Collyer joins Soft2Bet as Commercial Operations Director
⏱ 1 min read
(Santa Venera).- Alex will bring a rich and diverse background to the role. His expertise in business process optimisation and strategic sales management will drive growth and enhance team performance, delivering an industry-leading sales and account management team.
Alex’s pragmatic and results-oriented approach will bring energy and focus to our commercial teams as we continue to expand our activities in regulated markets. Innovation, growth and regulation are key drivers of Soft2Bet’s growth and we look forward to broadening their reach in established regions such as Europe and North America as well as in emerging markets in South America.
Alex commented: “I’m delighted to be joining Soft2Bet, one of the most innovative and fastest-growing iGaming companies in the industry. The spirit of innovation, growth and entrepreneurship the company fosters is particularly appealing and I am really looking forward to getting involved.”
Martin Collins, Chief Business Development Officer at Soft2Bet, added: “Alex’s arrival brings fantastic experience and expertise to our commercial team. His track record in sales, account management and corporate development will add valuable layers of knowledge to our work. Our B2B and commercial efforts will be ramping up significantly in 2024 thanks to new additions to the team and I can’t wait to see the results!”
Alex, Martin and the rest of the Soft2Bet team will be at ICE London 2024. Book a meeting or stop by the stand (S6-210) to meet them!
Categoría:Others
Tags: Soft2Bet,
País: Malta
Región: EMEA
Event
GAT EXPO CARTAGENA 2026
24 de March 2026
GR8 Tech Stands Out at GAT Cartagena with Strong Sportsbook Focus Ahead of World Cup
(Bogota, SoloAzar Exclusive).- At this year’s GAT Cartagena, GR8 Tech made its presence felt with a clear emphasis on sportsbook growth and scalability—topics that dominated conversations with operators across Latam. Alvaro Mosquera, Head of Business LATAM, said that while many exhibitors focused on land-based solutions, GR8 Tech’s positioning around platform stability, speed, and readiness for high-traffic events drew genuine interest, especially with the World Cup just months away.
Friday 10 Apr 2026 / 12:00
José Aníbal Aguirre: "GAT Expo Cartagena is today a strategic meeting point for the industry"
(Cartagena de Indias, SoloAzar Exclusive).- In this one-on-one interview, José Aníbal Aguirre, CEO of GAT Events, makes an exhaustive balance after another edition of GAT Expo Cartagena 2026.
Tuesday 07 Apr 2026 / 12:00
Win Systems wraps up a successful presence at GAT Expo Cartagena 2026
(Barcelona).- Global technology provider for the gaming and entertainment industry, Win Systems, successfully concluded its participation at GAT Expo Cartagena 2026, one of the most important events in the Latin American sector. On March 25 and 26, the company turned its Stand A7 into a prominent meeting point for operators, clients, and industry professionals, showcasing its latest technological innovations and gaming solutions.
Monday 06 Apr 2026 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.