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Sportsbook

BTOBET to launch social media betting feature on new platform

Wednesday 22 de January 2020 / 13:19

2 minutos de lectura

(Malta).- Leading iGaming platform provider, BtoBet, is all set to launch its Neuron 3 player-centric betting platform at the upcoming ICE 2020 exhibition. Amongst the platform’s integrated solutions that is expected to attract considerable interest is the Social Media Betting feature, specifically developed with today’s gamblers profiles and characteristics in mind and their strong tendencies to make use of social communicative platforms.

BTOBET to launch social media betting feature on new platform

Through this innovative feature, players are now able to search for bets, or directly place their bets from the social media app of their liking, be it Twitter, Facebook, Viber, and Telegram.


Not only does the feature provide a very fast way for players to place bets without the need to browse through an endless list of events – either through the web or the operator’s third-party app – it also vastly simplifies the way in which “multiples” type of bets could be placed via a single messaged instruction.


Players can also make use of the Social Media betting tool for bet searching, allowing them to find all the selections they want in a single search.


Apart from providing the individual players with a simplified betting experience, the social media betting feature is also set to present a number of benefits for the operators themselves, with the feature being the ideal approach in targeting digital native customers, and especially millennials, thus resulting in increased engagement.


For a deeper insight regarding how Neuron 3 and its integrated features provides a player-centric approach download BtoBet’s latest Industry Report. Interested parties can also schedule a meeting for an exclusive demonstration of the new betting platform and its integrated features at Stand S1-320.

Categoría:Sportsbook

Tags: btobet, betting software,

País: Malta

Event

ICE Barcelona 2026

19 de January 2026

Nadia Popova from EGT on ICE Barcelona 2026:"The new concept of our stand made a strong impression on visitors"

(Barcelona, SoloAzar Exclusive).- In this post-event interview from Barcelona, Nadia Popova, EGT’s Chief Revenue Officer and VP Sales & Marketing shares insights on the company’s standout presence, its “All eyes on us” stand concept, key product highlights, and the strategic partnerships forged at ICE Barcelona 2026.

Friday 20 Feb 2026 / 12:00

Luz Beatriz Jaramillo Serna of 21Viral: “Our presence at ICE Barcelona 2026 was exceptionally positive”

(Barcelona, SoloAzar Exclusive).- Following her participation at ICE Barcelona 2026, Luz Beatriz Jaramillo Serna, Head of Business Development, Marketing and Sales for Latin America at 21Viral, analyzes the commercial impact of the event, the trends set to shape the industry’s direction, and the company’s strategic priorities to consolidate growth across the region and new regulated markets.

Monday 16 Feb 2026 / 12:00

Toni Karapetrov from Habanero on ICE Barcelona 2026: Regulated Growth, Localization and Strategic Expansion Drive 2026 iGaming Strategy

(Barcelona, Exclusive SoloAzar).- In this interview, Toni Karapetrov, Head of Corporate Communications at Habanero, shares insights from ICE Barcelona 2026, highlighting premium content innovation, high-level industry engagement, key iGaming trends such as localization and gamification, and the company’s strategic focus on regulated market expansion and sustainable growth in 2026.

Friday 13 Feb 2026 / 12:00

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