Codere launches new 24/7 Live Horse Racing and Greyhound Channel with SIS
2 minutos de lectura
(Madrid).- Leading multi-channel supplier SIS (Sports Information Services) has secured an agreement with Codere to deliver its ground-breaking new 24/7 Live Betting Channel to one of the leading Spanish operators.
As part of the deal, Codere’s online operations in Spain and Mexico will integrate the betting channel, which will showcase live horse racing and greyhound action throughout the day.
Codere customers will have access to over 33,500 greyhound races per year, broadcast each week from the top UK and Irish tracks, as well as over 27,000 horse races from over 130 of the world’s leading racecourses.
Delivered in a “Watch & Bet” format, the around-the-clock schedule of quick-fire, short-form betting events will help to increase engagement and dwell time, and drive betting revenues.
The deal further demonstrates the growing appeal of racing betting events internationally, with increasingly more operators integrating SIS’s range of products.
Peter Lucas, Sportsbook Trading Director at Codere, said:“We’re absolutely thrilled to have struck this deal with SIS, which allows us to greatly expand the volume of horse racing and greyhound races that we can stream to Codere customers online.
“The launch of our new 24/7 Live Betting Channel means we can now offer quality racing betting events on a regular basis, which we’re sure will help drive engagement and increase betting revenues.”
Sandra McWilliams, Sales Director at SIS, said: “We’re delighted to be delivering our new channel to Codere, a global operator which has a strong reputation in Europe and Latin America.
“Codere’s online customers will now have access to live pictures and data from the world’s best horse racing and greyhound venues, with the Watch & Bet model designed to encourage more betting activity.”
Categoría:Sportsbook
Tags: SIS, CODERE, betting software, Sports Betting, Sportsbook , Online Betting,
País: Spain
Event
GAT EXPO CARTAGENA DE INDIAS 2024
09 de April 2024
Novomatic's innovative offerings and market insights: a recap of our presence at GAT Expo 2024
(Cartagena de Indias, SoloAzar Exclusive).- Manuel Del Sol - CEO at NOVOMATIC Gaming Colombia, gave an overview during the interview with SoloAzar, focusing on the innovative products presented at the event, the good reception from visitors, insights on the Colombian iGaming market, the latest technological trends incorporated into the platform, and the firm's approach to regulatory adaptation in the Latam market.
Friday 26 Apr 2024 / 12:00
Miguel Ángel Ochoa in GAT: "No casino has been closed due to money laundering or drug-related issues"
(Cartagena, SOLOAZAR Exclusive). One of the most interesting moments of the 25th anniversary edition of GAT Expo in Cartagena de Indias was undoubtedly the AIEJA panel dedicated to the Mexican gaming market. In this note, we review the key segments of the intervention of Miguel Ángel Ochoa, the president of AIEJA on that day.
Friday 26 Apr 2024 / 12:00
Connections, agreements and surprises for R. Franco Digital at the 25th edition of GAT EXPO
(Cartagena de Indias, Exclusive SoloAzar) - Guillermo Ruipérez, head of sales at R. Franco Digital, in an exclusive conversation with SoloAzar, emphasised the special focus on organisation and networking during the 25th edition of GAT EXPO. He highlighted the wide range of the integral products and services offered by the firm, as well as the international character of the event that consolidates it as an essential regional meeting point.
Thursday 25 Apr 2024 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.