Diversified strategy for BTOBET in LONDON
2 minutos de lectura
(Malta).- "The opportunities that the African iGaming industry has to offer are huge, and a substantial number of both local and international operators are ever more seeking to team up with a local partner to consider their options when it comes to investing and expanding their businesses in the region." This is what Sabrina Soldà, BtoBet’s Chief Marketing Officer, commented regarding the success that the company’s White Label Partnership Program has reaped throughout the past weeks since it was launched at ICE Africa in October.
STM Gaming was announced as BtoBet’s first Certified Partner for Africa after successfully undergoing a thorough screening and due diligence process. Alessandro Pizzolotto, STM’s CEO stated that the company has already signed various agreements with a number of White Label Operators operating in Kenya, Nigeria, Uganda, Sierra Leone and Tanzania to provide them with a lite and simplified version of BtoBet’s advanced technologies.
“Africa presents its own unique opportunities as well as challenges that distinguish it from Europe or Latin America.” He further stated that in a bid to being successful, operators – especially those who have established themselves in more mature markets such as Europe – need to truly have an understanding of the complex African scenario and understand that their thought process needs to change. “A successful business model in the European market, will surely fail if an operator does not have the knowledge to adapt to the reality of the African market. And it is this expertise and know-how that has proved to be the success of the BtoBet White Label Partnership Program.”
Those operators interested in the African context will be able to meet with the proficient STM team members who will be present at BtoBet’s stand (S1-320) at next February’s ICE London event, for a deeper understanding of the technologies that could best suite their purposes.Schedule a meeting by contacting sales@btobet.com or by calling on +356 27135974.
Categoría:Sportsbook
Tags: btobet, betting software, Betting On Football, Betting On Sports, betting solution , Sports Betting, Sports Gaming , Sportsbook ,
País: Malta
Event
SiGMA Central Europe
03 de November 2025
WorldMatch Triumphs at SiGMA Central Europe: Awarded Best Game Provider Italy and Leading Global Expansion
(Rome, SoloAzar Exclusive).- WorldMatch made a powerful impact at SiGMA Central Europe 2025 in Rome, showcasing its cutting‑edge portfolio of iGaming content and celebrating a landmark achievement: being named Best Game Provider Italy 2025. Commercial Director Gabriele de Lorenzi highlighted plans for bold content diversification and international expansion, setting the pace for the next era of iGaming growth.
Tuesday 25 Nov 2025 / 12:00
Uplatform Captivates SiGMA Central Europe 2025: Fresh Ideas, Juicy Results
(Cyprus).- At Fiera Roma, where countless booths fought for attention, only one stopped attendees in their tracks and sparked the reaction, “You have to see this”—Uplatform’s standout showcase.
Thursday 20 Nov 2025 / 12:00
SiGMA Central Europe: An Exclusive Conversation with GR8 Tech’s Chief Sales Officer Yevhen Krazhan
(Rome, SoloAzar Exclusive).- In this interview, Yevhen Krazhan, Chief Sales Officer at GR8 Tech, discusses the cutting-edge products and solutions showcased at SiGMA Central Europe, the audience’s enthusiastic response, and how GR8 Tech is carving out a strong position in high-growth regions such as MENA, Africa, and Latin America.
Thursday 20 Nov 2025 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.