DraftKings and Sportradar Announce Long-Term Partnership Extension
⏱ 2 min read
(Switzerland).- Deal Gives DraftKings Access to Official Sports Data Feeds for Sports Betting and Daily Fantasy Sports
Today, DraftKings Inc. a leader in the sports technology and entertainment space, and Sportradar, the world’s leading global provider of sports data and content, officially announced a long-term partnership extension whereby Sportradar will continue to be DraftKings’ supplier for data feeds and bet stimulation content.
As part of the extension, Sportradar will provide DraftKings with access to a variety of official sports data feeds, including the NFL, MLB, and the NBA for sports betting and daily fantasy sports (DFS).
“We are proud to extend our partnership with DraftKings, one of the most respected gaming companies in the US,” said Neale Deeley, Vice President of US Sales and Gaming, Sportradar. “DraftKings’ journey into sports betting has been a fantastic success, and we have been honored to be on that journey with them. We look forward to continuing that success for many years to come.”
The partnership will bring more instantaneous data feeds to the DraftKings Sportsbook, supplementing live and in-play wagering, these offers becoming more prevalent as legalized sports betting continues to expand across the nation. With the new ability to access official league data and branding, DraftKings is poised to bring fans even closer to the action.
“DraftKings’ goal is to build the best, most trusted and most customer-centric destination for sports fans and our expanded partnership with Sportradar provides us with superior support,” said Ezra Kucharz, chief business officer, DraftKings. “This partnership will enhance customer experience by allowing us to provide faster turnaround time on our products and give us the opportunity to develop new, innovative offerings for our players.”
Categoría:Sportsbook
Tags: Sportradar, DraftKings,
País: Switzerland
Event
SiGMA North America 2026
01 de September 2026
"Technology can be global, but execution in LATAM must be local": Borut Leban on Timeless Tech's Regional Expansion
(Mexico City, SoloAzar Exclusive).- Following a highly successful showing and a 'Best Aggregator 2026' award at SiGMA North America, Timeless Tech CEO Borut Leban reflects on the company's strategic growth across LatAm. In this interview, Leban discusses the necessity of deep market localization, concrete new business opportunities, and the upcoming launch of their unified retention ecosystem, Timeless Arena.
Friday 18 Sep 2026 / 12:00
BSW Highlights Validation and Growth Opportunities in the LATAM iGaming Market
(Mexico City, SoloAzar Exclusive).- In Q&A with SoloAzar, Betting Software (BSW) Head of Digital Marketing Ilia Chumak discussed the company's standout showcase in SIGMA North America. Highlighting the incredible energy of the region, Chumak noted that the event was a major success for BSW, resulting in active negotiations and verifying multiple deals straight from their booth.
Friday 18 Sep 2026 / 12:00
SiGMA North America Explores Affiliate Marketing After Sports Events
(Mexico City, SoloAzar Exclusive).- At SiGMA North America 2026, Fernanda Figueroa, Affiliate Manager at 1win Partners, examined how affiliates can monetize sports events in LATAM beyond the initial traffic spike. During the conference “Beyond the Spike: How Affiliates Monetize Sports Events in LATAM All Year Round,” she discussed sports betting traffic, player retention, campaign localization and audience segmentation as key elements for extending the value of major sporting events.
Friday 18 Sep 2026 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.