The new service will help fans watch each and every league game live via streaming on PC and mobile and on other connected devices through their browser. In addition, the new platform will offer full games as Video on Demand (VOD), as well as highlights, key plays and in future, even more exclusive content which will be produced by both the league and the teams.

WinnerLeague.TV will benefit from Sportradar’s 15 year heritage in providing dedicated sports video platforms that enable sports rights holders to create a global OTT offering. More than 25 partners have signed up to Sportradar’s sports media solutions within the last 18 months, complementing their existing OTT partners including Borussia Dortmund, the World Rally Championship, Deutsche Telekom, LAOLA1.tv, ITF Davis Cup and Fed Cup, International Table Tennis Federation, EuroHockey and the IMMAF.

Sportradar recently launched the next-level Sportradar OTT featuring a newly developed engine and core that seamlessly connects Sportradar’s range of sports data with video capability. The latest OTT features fully integrated data and video, providing clients with an even greater and more refined ability to enhance the user experience, create content, engage with fans, increase audiences and therefore generate more revenue.

During this season, the live matches on WinnerLeague.tv will only be available for users outside of Israel for €4.99 per month. All other OTT content will be available worldwide, including Israel and will be free of charge.

Shmuel Frenkel, the BSL’s chairman, said: “We are very happy to join the big leagues in Europe and provide fans with the opportunity to watch all games online. We are certain that the demand for online streaming will keep rising in the future and we’re very proud to be the first league in Israel to have OTT. We’re excited to work together with Sportradar and hope that this cooperation will last many years and across more fields. This is one more step in our technological advance for basketball fans in Israel and all over the World”.

Managing Director OTT at Sportradar, Rainer Geier, said, “When we launched our new OTT offering, I said it was crucial to have data and video together if you wanted to offer clients an OTT solution in this technological day and age. That has been borne out by our partnership with BSL on their new OTT platform and I’m proud to be able to give fans in Israel and beyond the opportunity to watch live and on demand coverage of this fantastic league across a wide range of devices for the first time.”