WA. Technology has introduced Pick’Em, a groundbreaking betting tool designed to put player performance at the heart of the wagering experience. With the growing demand for player-centric betting, this innovative platform combines sports betting with fantasy gaming, offering users a more immersive and interactive experience.

How Pick’Em Enhances Engagement and Operator Margins

Operators benefit from Pick’Em’s unique approach, which allows users to combine multiple players across different sports, increasing betting margins and providing a competitive edge over traditional sportsbooks.

Additionally, Pick’Em unlocks new marketing opportunities, enabling operators to create memorable campaigns tailored to the tool’s unique betting format.

Customizable Betting Experiences for Every User

Bettors can engage with a wide range of sports and markets, predicting over/under outcomes for stats like goals and assists in football.

There are two gameplay modes:

• Power Play – where every selection must win
• Flex Play – allowing wins even if one selection loses

Users can win up to 25x their stake, making it an exciting and high-reward betting experience.

Fans can combine player selections from multiple sports in a single entry, creating a customized, cross-sport betting experience that connects them closer to their favorite athletes.

Simplifying the Sports Betting Experience for Casual Fans

Unlike traditional sports betting formats, Pick’Em eliminates complex odds, allowing users to focus on clear player predictions. This makes it fun, engaging, and accessible for both casual and experienced bettors.

By offering a straightforward user interface and a player-driven wagering experience, Pick’Em keeps bettors coming back for more.

WA. Technology’s Vision for the Future of Sports Betting

Commenting on the launch, Will Booth, Product Owner at WA. Technology, stated: “With the global sports and fantasy sports industry projected to reach $230 billion by 2030. Rapid mobile adoption across Europe, Asia-Pacific, and Africa is driving demand for simple, engaging, and player-focused betting tools like Pick’Em.

“Generations of adults have been brought up playing more fantasy-led sports games, and WA. Technology’s newest launch makes sports betting appear more relatable without the overwhelming feeling that newer gamblers often get.

“Pick’Em makes sports more exciting and personal for bettors, and opens up the opportunity for casual fans to feel more involved. Demand shows that fans today care more about player performance than ever before. Pick’Em taps directly into that passion, turning it into an easy, thrilling game that anyone can play.”