INTERVIEWS
June 2025
Peru Gaming Show 2025: Joe López tells everything you need to know about the event
(Lima, SoloAzar Exclusive).- Joe López is CEO of AMG, the company organizing the Perú Gaming Show, which will take place on June 18 and 19 at the Jockey Exhibition Center in Lima. As the countdown to the start of PGS 2025 begins, López explains why it's a must-attend event for all players in the gaming market.
Carlos Fonseca Sarmiento: "I believe Peru currently has the best gaming regulator in Latin America"
(Lima, SoloAzar Exclusive).- A few days before the new edition of Peru Gaming Show, Carlos Fonseca Sarmiento, who will participate in an Enforcement Conference on June 18th, the opening day of PGS, explains in detail the current situation of gambling regulation in Peru. He also compares it with the rest of Latin America and offers a critical view of the Peruvian government's actions regarding gambling taxes.
Peru, a favourable context for the region
Tomás Galarza, Foreign Trade Analyst at ASAP, analyses exclusively for SoloAzar the favourable context in Peru for the face-to-face gaming sector in South America. He points out that many slot machines have already been imported in 2025, which indicates optimism in the market, and highlights that Peru has a high frequency of gaming, a clear regulatory framework, and that controls are being strengthened to reduce illegality. He also presents the country as a potential regional gaming hub, due to its legal stability and growth of the sector.
Belatra Games at PGS 2025: Innovation, Expansion, and the Power of Player Connection
(Lima, SoloAzar Exclusive).- With a focus on adapting to the dynamic LatAm gaming landscape, Belatra is introducing new slots, expanding partnerships, and refining strategies that prioritize relevance over perfection. CMO Kateryna Goi emphasizes the importance of cultural alignment and the brand’s ability to evolve with shifting industry demands. Visit Stand 43 for an immersive experience that brings gaming to life—because this year, Belatra is redefining the meaning of entertainment.
Redefining Innovation: Soft2Bet’s Market-Ready Tech and Experiential Advancements at SBC Summit Americas
(Fort Lauderdale, SoloAzar Exclusive).- In this Q&A, Slobodan Georgijevski, Soft2Bet Senior Sales Manager, highlighted innovation and presence of the firm at recent SBC Summit Americas, and shared a broader industry insight and evolution over the years.
Belatra Games Unveils 'Cyber Gypsies' and AI-Driven Innovations at SBC Summit Americas 2025
(Fort Lauderdale, SoloAzar Exclusive).- At SBC Summit Americas 2025, Belatra Games took center stage with groundbreaking innovations, introducing its newest slot experience, Cyber Gypsies. Alongside this thrilling launch, it reinforced its commitment to AI, gamification, and player protection, setting a new standard for engaging and responsible gaming. But what makes these innovations stand out, and how is Belatra redefining industry trends? Let’s dive in.
Keys to the new gaming law in Mexico: the debate on its impact in the region
(Cartagena, SoloAzar Exclusive).- With a view to GAT Expo Mexico CDMX, to be held on 27 and 28 August in the capital of the country, we share in this article an analysis on the future regulatory framework in Mexico and its economic impact, recently debated during GAT Expo Cartagena, Colombia, which opened the discussions between operators, regulators and professionals of the sector.
Blokotech at SBC Summit Americas: Cutting-Edge Launches and New Features
(Fort Lauderdale, SoloAzar Exclusive).- In an exclusive interview with SoloAzar, Alberto Alfieri, Blokotech Co-Founder & Executive Chairman, discussed the innovations the company presented at SBC Summit Americas 2025 and how they address the industry's evolving needs, among other topics.
May 2025
Atlaslive made a powerful impact at BIS SiGMA Americas 2025
(Sao Paulo, SoloAzar Exclusive).- Atlaslive attracted exceptional attendance and fostering valuable industry connections at BIS SiGMA Americas, according to Nelli Melik, CSO of Atlaslive, in a Q&A with SoloAzar. Read more about how the company engaged attendees eager to explore innovation and scalability, as well as its strategic networking and dedicated presence in Latam’s evolving gaming landscape.
21VIRAL at SBC Summit Americas 2025: Strengthening Partnerships & Embracing Innovation in LATAM Gaming
(Fort Lauderdale, SoloAzar Exclusive).- Mr Christoph Härtel, CEO of 21VIRAL, commented why SBC Summit Americas is a crucial event for the gaming industry. Among other issues, he said that insight on regulatory changes will shape how 21VIRAL approaches its market strategy. Read more in this unmissable Q&A session!
Sebastián Salat: "The goal of Zitro Experience Peru is to showcase our latest games and cabinets"
(Lima, SoloAzar Exclusive).- Sebastián Salat, International President of Zitro, tells us in great detail about the products that will be presented at ZITRO Experience Perú in 2025. Among them, he highlights "the launch of Grand Mega Lounge" in addition to the varied offer of games for the online casino.