INTERVIEWS
December 2025
Altenar’s 2026 Strategy: Expansion in Europe, Targeted Growth in Asia & Africa, and Investment in the Americas
(Douglas, SoloAzar Exclusive).- As the year comes to a close, SoloAzar presents a series of special interviews to reflect on the balance of 2025. On this occasion, Charlie Williams, Commercial Director at Altenar, shares his perspective on a period defined by expansion and recognition: certifications in Brazil and Peru, strategic alliances in Latin America, and the award as Best Online Sportsbook Provider at the SiGMA World Awards in São Paulo.
Wednesday 17 de December 2025 / 12:00
SoloAzar Exclusive
iGaming 2026: The Year Creativity and Communities Change the Game
Creativity and channel diversification have become key in iGaming marketing in the face of increasing Google restrictions. Karina Ferraioli, co-founder and CMO of Master Affiliates Network (a project she will present on January 20th at the Pitch ICE Stage), highlights the rise of micro-communities and new spaces such as social media, forums, and AI, and the need for CRM teams that understand the origin and behavior of traffic.
Tuesday 16 de December 2025 / 12:00
SoloAzar Exclusive
GAT Events closes the year in grand style: strategic expansion and new milestones in Latin America and the Caribbean
(Bogotá, SoloAzar Exclusive).- In 2025, GAT Events consolidated its leadership in the gaming industry with strong expansion across Latin America and the Caribbean, marked by the debut of GAT Expo CDMX and GAT Expo San Juan, as well as the sustained growth of its traditional editions in Cartagena, Bogotá, and Santo Domingo, strengthening its position as the sector’s leading event circuit. Here we present an exclusive overview for SoloAzar along with a detailed preview of the GAT Events 2026 calendar.
Monday 15 de December 2025 / 12:00
SoloAzar Exclusive
Present and Future: How Atlaslive Assesses 2025 and Prepares for 2026
(Lisboa, SoloAzar Exclusive).- In this article AtlasLive reflects on the key milestones of the year and outlines the strategic goals and initiatives it aims to achieve in 2026.
Friday 12 de December 2025 / 12:00
SoloAzar Exclusive
Gamification: What is it and why is it revolutionizing businesses and schools?
(Buenos Aires, SoloAzar Exclusive).- This article analyzes the origin of the term gamification and describes how it has become a key strategy to increase motivation, engagement and performance in both school and professional environments.
Thursday 11 de December 2025 / 12:00
SoloAzar Exclusive
The Value of Creativity in Regulator Communication
Federico Rodríguez Aguiar, with over 35 years of marketing experience in the gaming industry across Latin America and the Caribbean, explores how transparency, creativity, and clear communication can transform public perception of a regulator’s work. For the author, in a world saturated with information, explaining with creativity and clarity makes the difference between merely informing and truly connecting with the public.
Wednesday 10 de December 2025 / 12:00
SoloAzar Exclusive
Vlad Chernov: "N1 Partners holds a solid and recognizable position in the European iGaming market"
(Rome, Exclusive SoloAzar).- Fresh from SiGMA Central Europe, Vlad Chernov—Deputy Head of Affiliates at N1 Partners—discusses the products that drew the most attention at the event, the audience’s reaction to the group’s latest solutions, and explains how N1 Partners is strengthening its position in the European market.
Friday 05 de December 2025 / 12:00
SoloAzar Exclusive