Game-Changing Conversations: 21Viral at BIS SiGMA 2025

Positive performance at 21 Viral’s booth at SIGMA

With vibrant engagement at their booth, productive business discussions, and a shared commitment to innovation, 21Viral strengthened its position in the LATAM market. 

“We were truly inspired by the quality of conversations and the significant interest from operators, studios, and partners who visited the 21Viral booth. The shared commitment to tackling real operational challenges—such as game onboarding, integration delays, and performance transparency—was particularly noteworthy. At 21Viral, we proudly position ourselves as both an aggregator and a solutions partner,” said its CEO.

21 Viral focus includes: 

- Delivering robust onboarding frameworks that significantly reduce time-to-market for studios. 
- Utilizing AI to enhance content delivery and eliminate technical friction points. 
- Offering transparent account management and real-time revenue reporting so that partners always have clarity on their status. 

“This dedication to integrity, innovation, and collaboration clearly resonated with attendees, and we are excited to leverage the momentum from the show to drive meaningful progress together,” Härtel affirmed.

Bis SiGMA Americas, a highly productive event for 21Viral

When asked about the strategic contacts and business deals generated during the show, he stated the following:

“We are pleased to report that the event was highly productive for us. We engaged in promising conversations and received serious expressions of interest from operators and game studios. We are confident that many of these discussions will lead to concrete commercial agreements in the coming weeks. What resonated most with potential partners was our ability to address the real-world challenges they face. We view every event as an opportunity to connect and build meaningful, solution-driven partnerships, and this event has certainly opened the door to exciting collaborations."

BIS SiGMA highlights for 21 Viral

“BIS SiGMA truly impressed us as one of the most vibrant and forward-thinking trade shows in the industry. The atmosphere was charged with energy, fostering genuine transparency, openness, and collaboration that allowed for meaningful interactions beyond mere networking. What stood out the most was the authentic eagerness of both operators and game studios to tackle shared industry challenges with innovative solutions. Whether addressing integration delays, onboarding complexities, or monetization frameworks, the collective appetite for progress was unmistakable. BIS SiGMA offered an invaluable platform to connect with like-minded businesses that prioritize speed, trust, and scalable technology. We are genuinely excited about the new partnerships this event has inspired. I am eager to continue the fruitful conversations and collaborations sparked at the show!”, Härtel added.

BIS SiGMA 2025 helped strengthen the gaming industry in LATAM, 21 Viral CEO said

“I genuinely believe that BIS SiGMA 2025 has played a significant role in strengthening the gaming industry across Latin America. At the core of this industry, we are all about people and relationships. Events like BIS SiGMA provide a platform for authentic, meaningful, and transparent conversations, which helps us build a trustworthy and resilient ecosystem for all stakeholders,” remarked Härtel.

“What impressed us at 21Viral was not only the quality of the attendees but also the shared mindset focused on collaboratively solving common industry challenges—whether you are an operator, studio, or aggregator. BIS SiGMA generated the right energy and environment for these discussions, and we are already seeing the positive impact in the partnerships and opportunities that have emerged since,” he added.

21 Viral to participate at BIS SiGMA 2026

Härtel analyzed the performance of the firm in LATAM and anticipated the participation in BIS SIGMA next year.

“In short, we are excited to confirm our participation next year! BIS SiGMA was not just a conference; it was a vibrant mix of business value and genuine human connections. It fostered an environment for open and honest discussions, allowing ideas to flourish and partnerships based on trust and mutual respect to emerge. As an aggregator focused on the Latin American market, we are dedicated to solving real challenges for operators and game studios. Whether it's through streamlined onboarding, AI-driven integration solutions, or clear revenue reporting and account management, we are committed to making a difference. Events like SiGMA are where these vital conversations begin and evolve. Beyond being a trade show, BIS SiGMA was a gathering place for strengthening friendships and promoting collaboration, the key drivers of progress in our industry. We will return energized, optimistic, and ready to work together towards a brighter future,” he concluded.