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Exclusive

David Fica Jaque, CEO of Land Vegas, shares details of new and avant-garde product for Land-based casinos

Tuesday 06 de August 2024 / 12:00

2 minutos de lectura

(Chile, SoloAzar Exclusive).- The CEO and founder of Land Vegas tells us about the features of its most recent and innovative product, which offers users a unique experience of its kind.

David Fica Jaque, CEO of Land Vegas, shares details of new and avant-garde product for Land-based casinos

Without a doubt, technological innovation is one of the characteristics that defines David Fica, CEO of Land Vegas and now also of Matrix VR, Virtual Reality for Land-based casinos.

Regarding the new and avant-garde product, David explains to us that it comes with a proposal that is similar to Land Vegas in terms of technology, with the difference that Matrix VR is created for the Land-based world, with a UX experience for people that are not willing to buy lenses in the short term, but want to enjoy Virtual Reality.

On the other hand, Fica says that “One of the great experiences was having been selected with Land Vegas in the Zero Labs acceleration program at the beginning of the year in Las Vegas, where the government of Nevada, the University of Las Vegas, and the University of Las Vegas participate. and the Blackfire investment fund of the Caesars group. In this place we were able to obtain good feedback and understand the opportunity that the Land-based world represents.”

Furthermore, Fica recalls that “We were subsequently invited to participate in the Novomatic stand in Argentina and Colombia, which allowed us to see first-hand what the most urgent need in the market was and we saw that we could build something different from what the game is offering.”

Regarding this innovative product we wanted to know: What are its main characteristics?
“With virtual reality glasses, we were able to create a surprising experience for the user who is not attracted to the games currently offered by Land-based casinos. An experience with multi screen, multi games and multi environment.”

What do you mean by each Multi Screen, Multi Game and Multi Environment?  
“Multi Screen means that within virtual reality the user has screens to play, they can select one or more screens, choose the size, and the location within the virtual space.

 It is a fairly futuristic proposal from what you can see, will people be prepared for this?
"Within our experience we have verified in the field that younger users, on average 30 years old, are asking that we now have it available, so we firmly believe that it is a product validated in the field."

Speaking of that, when do you expect to have the first points of sale up and running? Are there any operators interested in trying it?
“This year there will undoubtedly be the first Virtual Reality points within important gaming halls in Latin America and even other regions, this is because we have been working hand in hand with operators that have shown us their interest in having this product. so evolved.”

What about games? Are they new or are they the ones that players already know? 
“In principle, the games are those that are known from both Land-based and Online providers, this due to our ability to integrate both worlds. Adding that soon we will be seeing new games that mix chance with sensory skills, something very desired by the new generations.”

Finally, Fica considers that Spatial Computing is the solution for operators who are generally looking to attract young clients, for this reason, Matrix VR is what they were waiting for.

Categoría:Exclusive

Tags: Land Vegas,

País: Chile

Región: South America

Event

ICE Barcelona 2026

19 de January 2026

Nadia Popova from EGT on ICE Barcelona 2026:"The new concept of our stand made a strong impression on visitors"

(Barcelona, SoloAzar Exclusive).- In this post-event interview from Barcelona, Nadia Popova, EGT’s Chief Revenue Officer and VP Sales & Marketing shares insights on the company’s standout presence, its “All eyes on us” stand concept, key product highlights, and the strategic partnerships forged at ICE Barcelona 2026.

Friday 20 Feb 2026 / 12:00

Luz Beatriz Jaramillo Serna of 21Viral: “Our presence at ICE Barcelona 2026 was exceptionally positive”

(Barcelona, SoloAzar Exclusive).- Following her participation at ICE Barcelona 2026, Luz Beatriz Jaramillo Serna, Head of Business Development, Marketing and Sales for Latin America at 21Viral, analyzes the commercial impact of the event, the trends set to shape the industry’s direction, and the company’s strategic priorities to consolidate growth across the region and new regulated markets.

Monday 16 Feb 2026 / 12:00

Toni Karapetrov from Habanero on ICE Barcelona 2026: Regulated Growth, Localization and Strategic Expansion Drive 2026 iGaming Strategy

(Barcelona, Exclusive SoloAzar).- In this interview, Toni Karapetrov, Head of Corporate Communications at Habanero, shares insights from ICE Barcelona 2026, highlighting premium content innovation, high-level industry engagement, key iGaming trends such as localization and gamification, and the company’s strategic focus on regulated market expansion and sustainable growth in 2026.

Friday 13 Feb 2026 / 12:00

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