“The first edition of ICE Barcelona 2025 was an exceptional experience for Alfastreet Gaming. The new venue and vibrant atmosphere of Barcelona provided a refreshing and dynamic environment to connect with industry professionals and showcase our innovative gaming solutions. The foot traffic at stand 3N22 exceeded our expectations, allowing us to interact with operators, partners, and potential clients from diverse markets," said Alfastreet Marketing Manager, Nika Pockaj.

When asked about the innovations presented at ICE 2025, she said: "At ICE Barcelona, we unveiled several groundbreaking advancements in our electronic table games, emphasizing enhanced player engagement, modularity, and sustainability. Our multi-game terminals and seamless system integrations were particularly well-received. Especially well accepted were our solutions designed to optimize gaming floor efficiency and provide unmatched player experiences.”

How did you perceive the impact of ICE Barcelona for the LATAM region?
ICE Barcelona proved to be a pivotal platform for the LATAM region, bringing operators and suppliers closer together to explore emerging opportunities. The event underscored the region's growing significance in the global gaming landscape, highlighting its rapid market growth and potential for further expansion. 

What conferences, panels, or debates did you find useful or interesting?
We believe that the panels focusing on Global trends and regulations were particularly insightful. Discussions around responsible gaming and regulatory trends also provided valuable perspectives, helping us align our strategies with future industry requirements.

Trends and regulations for the gambling industry

What were the trends that you believe will mark the near future?
The near future of the gaming industry will be shaped by continued digitization and personalization. Key trends include the integration of tailored player experiences and a focus on sustainability in both operations and product development. Additionally, regulatory evolution and increased emphasis on responsible gaming will redefine market dynamics.

Alfastreet and the Spanish market

What challenges do you face in a market with fragmented regulations according to autonomous communities, and how do you manage it to comply with regulations and offer a quality experience?
The fragmented regulatory framework in Spain presents a unique challenge, requiring tailored solutions for each autonomous community. At Alfastreet Gaming, we prioritize compliance by closely monitoring local regulations and maintaining open communication with regulatory bodies. This approach ensures that our products meet all legal requirements while delivering a consistent, high-quality gaming experience to operators and players. In general, we already have all of the requested regulatory needs for the Spanish market. However, we are also open to the customer's additional requests and wishes. 

FInally,  What are the upcoming events you will be attending?
Following ICE Barcelona, Alfastreet plans to participate in several key events, including G2E Asia and G2E Las Vegas. Alongside the biggest events, we are also planning to participate in local gaming events where we get a chance to connect with customers and partners even more. These events will provide further opportunities to showcase our latest innovations and strengthen our presence in strategic markets worldwide.