Noticias de ultima
  • 12.00 Brazil’s Key Betting Regulators to Speak at SBC Summit Rio 2026
  • 12.00 UK Gambling Commission Advances Gambling Act Review Evaluation, Emerging Findings Expected by End of 2026
  • 12.00 Soft2Bet Wins Double at EGR Global Europe Awards, Securing Top Honors in Acquisition & Casino Platform Categories
  • 12.00 Pennsylvania Gaming Revenue Surges 11.6% in January, Fueled by Record iGaming and Strong Sports Betting Growth
  • 12.00 Sportradar and aireal Transform Broadcast Radio into a Programmatic, Sports-Driven Advertising Channel Ahead of FIFA World Cup 2026
  • 12.00 R. Franco installs a thousand "I Link It" machines in Grupo Orenes and reinforces its leadership in gaming halls in Spain
  • 12.00 New Jersey Reports 5.9% Increase in January Gaming Revenue, Driven by Strong Online Performance
  • 12.00 EXPOJOC 2026 Opens Free Registration for Its Valencia Edition
  • 12.00 The Tenerife Island Council Prepares the Sale of Its Three Casinos Amid Growth and Modernization
  • 12.00 IAGR Appoints Kevin Mullally as Its First Chief Executive Officer
Gaming

Sportradar wins prestigious SBC Award for Marketing & Services provider of the year 2023

Friday 29 de September 2023 / 12:00

2 minutos de lectura

(St Gallen).- Sportradar announced: "We’re thrilled that Sportradar’s marketing services – ad:s and VAIX – have been honored with this year’s Marketing & Services Provider of the Year award from SBC." The awards recognize expertise and innovation in the betting and gaming industries with the winners submitting “truly ground-breaking entries”.

Sportradar wins prestigious SBC Award for Marketing & Services provider of the year 2023

Winning the SBC award is a testament to our team’s commitment to excellence in the field of marketing services for the betting & gaming industry and an acknowledgement of the unrivalled results we deliver to our clients across player acquisition to long-term retention and maximizing lifetime values.

Why were we recognized?

  • The perfect combination: Our solutions blend industry-specific technology, market insights and marketing expertise, enabling clients to deliver a 100% personalized betting and gaming experience to the right audience at the right time throughout their customers’ life cycles.
  • Highly efficient acquisition: ad:s, our proprietary multi-channel marketing platform, is tailored to the betting & gaming industry and ensures effective player engagement through channels like programmatic display and video, paid social, and more. Operators can easily manage customized engagement activities, achieving up to 40% cheaper CPAs.
  • AI-powered retention: We provide operators with reliable predictions on their players’ future behavior, allowing them to focus on impactful activities. Thanks to our AI, our models reach over 90% prediction accuracy, so operators can optimize their strategies and boost player retention.
  • Personalization: Our cutting-edge automation tech and precise models enable operators to deliver a bespoke betting & gaming experience, personalized to each player across all channels, which engages high value customers, fosters loyalty and increases wagering and gaming activity.
  • Expert team: We help our clients make informed and sensible marketing decisions across all stages of a customer life cycle, thanks to our team of experts curated from Google, Meta, Entain, Flutter, and more.

This award is not just ours to celebrate; it belongs to our clients who trust us with their marketing needs. It’s also a testament to the high standards we set for ourselves in an industry as dynamic and tech heavy as marketing in the betting & gaming industry.

We look forward to continuing our journey of reimagining sports technology, client dedication, and delivering unrivalled marketing success. Thank you for being part of our success story.

Want to see how our award winning marketing services can help you to succeed?

Contact us

Categoría:Gaming

Tags: Sports Betting, Sportradar, Sportsbook , betting software,

País: Switzerland

Región: EMEA

Event

ICE Barcelona 2026

19 de January 2026

Luz Beatriz Jaramillo Serna of 21Viral: “Our presence at ICE Barcelona 2026 was exceptionally positive”

(Barcelona, SoloAzar Exclusive).- Following her participation at ICE Barcelona 2026, Luz Beatriz Jaramillo Serna, Head of Business Development, Marketing and Sales for Latin America at 21Viral, analyzes the commercial impact of the event, the trends set to shape the industry’s direction, and the company’s strategic priorities to consolidate growth across the region and new regulated markets.

Monday 16 Feb 2026 / 12:00

Toni Karapetrov from Habanero on ICE Barcelona 2026: Regulated Growth, Localization and Strategic Expansion Drive 2026 iGaming Strategy

(Barcelona, Exclusive SoloAzar).- In this interview, Toni Karapetrov, Head of Corporate Communications at Habanero, shares insights from ICE Barcelona 2026, highlighting premium content innovation, high-level industry engagement, key iGaming trends such as localization and gamification, and the company’s strategic focus on regulated market expansion and sustainable growth in 2026.

Friday 13 Feb 2026 / 12:00

Martin Ivanov, COO of CT Interactive: “We plan to consolidate our presence in regulated markets across Europe and LATAM while actively expanding into Africa"

(Barcelona, SoloAzar Exclusive).- In this interview with SoloAzar following ICE Barcelona 2026, Martin Ivanov shares key insights on CT Interactive’s commercial achievements, emerging industry trends, expansion across Africa and regulated markets, and the company’s strategic priorities for 2026.

Monday 16 Feb 2026 / 12:00

SUSCRIBIRSE

Para suscribirse a nuestro newsletter, complete sus datos

Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.