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Gaming

Sportradar wins prestigious SBC Award for Marketing & Services provider of the year 2023

Friday 29 de September 2023 / 12:00

2 minutos de lectura

(St Gallen).- Sportradar announced: "We’re thrilled that Sportradar’s marketing services – ad:s and VAIX – have been honored with this year’s Marketing & Services Provider of the Year award from SBC." The awards recognize expertise and innovation in the betting and gaming industries with the winners submitting “truly ground-breaking entries”.

Sportradar wins prestigious SBC Award for Marketing & Services provider of the year 2023

Winning the SBC award is a testament to our team’s commitment to excellence in the field of marketing services for the betting & gaming industry and an acknowledgement of the unrivalled results we deliver to our clients across player acquisition to long-term retention and maximizing lifetime values.

Why were we recognized?

  • The perfect combination: Our solutions blend industry-specific technology, market insights and marketing expertise, enabling clients to deliver a 100% personalized betting and gaming experience to the right audience at the right time throughout their customers’ life cycles.
  • Highly efficient acquisition: ad:s, our proprietary multi-channel marketing platform, is tailored to the betting & gaming industry and ensures effective player engagement through channels like programmatic display and video, paid social, and more. Operators can easily manage customized engagement activities, achieving up to 40% cheaper CPAs.
  • AI-powered retention: We provide operators with reliable predictions on their players’ future behavior, allowing them to focus on impactful activities. Thanks to our AI, our models reach over 90% prediction accuracy, so operators can optimize their strategies and boost player retention.
  • Personalization: Our cutting-edge automation tech and precise models enable operators to deliver a bespoke betting & gaming experience, personalized to each player across all channels, which engages high value customers, fosters loyalty and increases wagering and gaming activity.
  • Expert team: We help our clients make informed and sensible marketing decisions across all stages of a customer life cycle, thanks to our team of experts curated from Google, Meta, Entain, Flutter, and more.

This award is not just ours to celebrate; it belongs to our clients who trust us with their marketing needs. It’s also a testament to the high standards we set for ourselves in an industry as dynamic and tech heavy as marketing in the betting & gaming industry.

We look forward to continuing our journey of reimagining sports technology, client dedication, and delivering unrivalled marketing success. Thank you for being part of our success story.

Want to see how our award winning marketing services can help you to succeed?

Contact us

Categoría:Gaming

Tags: Sports Betting, Sportradar, Sportsbook , betting software,

País: Switzerland

Región: EMEA

Event

SiGMA Central Europe

03 de November 2025

NOVOMATIC Italia showcases innovation and responsible growth at SiGMA 2025

(Gumpoldskirchen/Rome).- NOVOMATIC Italia took center stage at SiGMA Central Europe 2025 in Rome (November 4–6), a premier international event for the gaming and digital technology industry. The Group highlighted ADMIRAL Pay, its Bank of Italy–authorized payment institution, alongside Quigioco, its online gaming brand, presenting a forward-looking and sustainable vision for the future of payments and digital entertainment.

Wednesday 12 Nov 2025 / 12:00

SiGMA Central Europe 2025 Closes First Edition with High Attendance and Roman-Inspired Experiences

(Rome, Exclusive SoloAzar) - The first edition of SiGMA Central Europe in Rome came to a close, leaving a strong impression on the iGaming industry. With thousands of attendees, six pavilions brimming with innovation, and an atmosphere that paid homage to Roman history, the event combined spectacle, networking, and business opportunities. It also yielded key lessons for future editions.

Friday 07 Nov 2025 / 12:00

Innovation, Investment, and AI Take Center Stage on Day 3 of SiGMA Central Europe

(Rome, SoloAzar Exclusive).- November 6 marks the final and most dynamic day of SiGMA Central Europe 2025, with a packed agenda that blends cutting-edge tech, startup energy, and investor engagement. With exhibitions, conferences, and networking opportunities running throughout the day, Day 3 promises to close the event on a high note.

Thursday 06 Nov 2025 / 12:00

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