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Others

IGT hands senior PlayDigital role to Freeman

Friday 12 de April 2019 / 14:06

2 minutos de lectura

(London).- International Game Technology (IGT) has appointed Ian Freeman as vice president of global business development and commercial at its PlayDigital division.

IGT hands senior PlayDigital role to Freeman

Based at IGT’s London office, Freeman will support the PlayDigital business as it seeks to expand the reach of its digital gaming products, platforms and services, including the PlayShot sports betting offering and PlayLottery solution.


Freeman joins IGT from EveryMatrix Group, where he most recently served as group chief commercial officer.


Earlier in his gaming career, which stretches back more than 20 years, Freeman also had a five-year spell as chief commercial officer at sports betting technology provider Kambi.


“Ian shares IGT PlayDigital’s passion for moving the player experience forward, and for delivering exceptional customer and player experiences,” PlayDigital’s senior vice president, Enrico Drago, said.


“He will be instrumental in leading IGT PlayDigital’s growth and in helping our customers achieve success through our proven digital content and vast solutions portfolio.”


Freeman takes on the new role as PlayDigital continues to push out its PlayShot solution with various partners across the expanding US legal sports wagering market.


Last month, IGT deployed the technology to power in-person sports wagering services at FanDuel’s new sportsbook at the Valley Forge Casino Resort in Pennsylvania, as well as at the New Meadowlands Racetrack, in New Jersey.

Categoría:Others

Tags: IGT, IGT PlayDigital, International Game Technology,

País: United Kingdom

Event

ICE Barcelona 2026

19 de January 2026

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(Barcelona, SoloAzar Exclusive).- In this post-event interview from Barcelona, Nadia Popova, EGT’s Chief Revenue Officer and VP Sales & Marketing shares insights on the company’s standout presence, its “All eyes on us” stand concept, key product highlights, and the strategic partnerships forged at ICE Barcelona 2026.

Friday 20 Feb 2026 / 12:00

Luz Beatriz Jaramillo Serna of 21Viral: “Our presence at ICE Barcelona 2026 was exceptionally positive”

(Barcelona, SoloAzar Exclusive).- Following her participation at ICE Barcelona 2026, Luz Beatriz Jaramillo Serna, Head of Business Development, Marketing and Sales for Latin America at 21Viral, analyzes the commercial impact of the event, the trends set to shape the industry’s direction, and the company’s strategic priorities to consolidate growth across the region and new regulated markets.

Monday 16 Feb 2026 / 12:00

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(Barcelona, Exclusive SoloAzar).- In this interview, Toni Karapetrov, Head of Corporate Communications at Habanero, shares insights from ICE Barcelona 2026, highlighting premium content innovation, high-level industry engagement, key iGaming trends such as localization and gamification, and the company’s strategic focus on regulated market expansion and sustainable growth in 2026.

Friday 13 Feb 2026 / 12:00

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