BetConstruct integrates Live Horse Racing through PMU deal
⏱ 1 min read
(London).- BetConstruct contracted an international cooperation agreement with PMU - the leader and historical horse race betting organization in France!
PMU is the leading French horse racing betting provider in the world, which maintains and modernises hundreds of racetracks as well as organizes thousands of annual races eligible for PMU betting. Recently signed cooperation with BetConstruct gave the sports betting supplier an opportunity to stream and provide a betting market for live horse racing. The first country concerned will be Armenia, before opening the global marketing of the product during spring.
“PMU is very happy with this partnership with BetConstruct, which will give the Armenian players the opportunity to bet on the French horse racing within the same network with French. This was a first big step, and hopefully, this agreement will allow BetConstruct worldwide partners to enjoy French races and PMU’s product as well as it will allow our organisation to extend our distribution coverage with BetConstruct.” said Philippe Thebault, PMU Area Manager.
The horse racing is considered as a major economic sector in France with over 2.5 million viewers attraction annually, and approximately €10 billion turnover. With the purpose of strengthening and renewing the audience, BetConstruct will be supporting a betting market for French gallop and trotting races.
“Our satisfaction is to collaborate with PMU and broadcast the world-known French horse racing. This cooperation gave us and our partners a prospect of new trades and traffic. We believe to enlarge our synergy in the future and mutually obtain the best possible from it,” said David Ozararat , BetConstruct Regional Director.
Categoría:Sportsbook
Tags: betting software, Sports Betting, Sports Gaming , Sportsbook , BetConstruct,
País: United Kingdom
Event
BiS SiGMA South America 2026
06 de April 2026
Pay4Fun’s Leonardo Baptista on BiS SiGMA South America 2026: Regulation, Market Maturity and Brazil’s Expanding Opportunities
(São Paulo, SoloAzar Exclusive).-In this interview at BiS SiGMA South America 2026, Leonardo Baptista, CEO and co-founder of Pay4Fun, shares insights on the event’s strategic importance for the Latin American gaming industry. He highlights the growing maturity of regulatory discussions, the increasing focus on compliance and sustainability, and the expanding opportunities in Brazil—one of the most promising regulated markets globally.
Thursday 07 May 2026 / 12:00
Air Dice Strengthens LATAM Presence with BiS SiGMA São Paulo Trade Show
(São Paulo, SoloAzar Exclusive).- Erkki Nikunen, Partner & CBDO at Air Dice, discussed the company’s participation at BiS SiGMA São Paulo. In this exclusive conversation with SoloAzar, he shares insights on their experience as exhibitors, business opportunities generated, and the company’s vision for Brazil and the wider Latin American market.
Wednesday 06 May 2026 / 12:00
R. Franco Digital Sees Brazil as Key Pillar for LATAM Expansion at BiS SiGMA South America
(São Paulo, SoloAzar Exclusive).- At BiS SiGMA South America, R. Franco Digital highlighted Brazil’s vast growth potential and the importance of localized, innovative slot content for Latin American audiences. In this Q&A, Thiago Calmon, International Key Account Manager, reported high-quality meetings, new operator discussions, and reinforced partnerships—underscoring its long-term commitment to the region.
Wednesday 06 May 2026 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.
