BTOBET furthers Argentina presence with “GUAZUBET” deal
⏱ 2 min read
(Malta).- Wildar Gaming, BtoBet’s Certified partner for the Latin American region, has penned an agreement with GuazuBet, an Argentinian operator licensed specifically in the province of Misiones. The agreement will allow the operator to make use of BtoBet’s platforms to deliver an optimal user experience to its fold of players. This has been the latest of a series of partnerships throughout this first two quarters of the year, which has seen BtoBet expand significantly its footprint particularly in the LatAm and African markets.
Focusing on setting a high standard of UX, GuazuBet will be delivering a diverse portfolio of offerings to its players based on local and international sports betting – including live sports events – and online and live casino.
Wildar Gaming’s General Director, Nicolas Enjamio, stated his satisfaction at the growth of BtoBet’s White Label Partnership Program in the Latin American region, a region that he expects to be hugely transformed in the next few years. He stated that the evolving nature of the whole region, not only from a technological but also from a jurisdictional point of view, requires deep knowledge at a local level.
An insight that is also shared by BtoBet’s CEO, Alessandro Fried, who stated that many operators have a tendency to err by adopting a single approach to the whole Latin American region. “This is obviously not the case,” stated Fried. “Each country in the region requires its own unique approach, not only due to the technological differences differentiating one country from another, but also from a player preference perspective. What applies in Mexico, does not apply in Argentina, and this is a fundamental principle that operators need to take heed of.”
He further added that it was due to the region’s unique characteristics that BtoBet has expanded its presence physically in the region. “Wildar Gaming constantly monitor the region’s evolving situation, making them an ideal extension for BtoBet across the whole of LatAm providing White Label Operators with the required guidance, and knowledge needed for their target market.”
Categoría:Sportsbook
Tags: btobet, betting software, Wildar Gaming, Sports Betting, Sportsbook , GUAZUBET,
País: Malta
Event
AffPapa Conference Madrid 2026
18 de May 2026
Evoplay Highlights Innovation and Global Growth at AffPapa Madrid 2026
(Madrid, SoloAzar Exclusive).- Zhanna Tarakanova, PR Team Lead at Evoplay, shares insights on the company’s sponsorship of AffPapa Conference Madrid 2026, key industry trends, and upcoming expansion plans.
Friday 05 Jun 2026 / 12:00
GSH Online Media CEO Reflects on AffPapa Madrid 2026
(Madrid, SoloAzar Exclusive).- At AffPapa Conference Madrid 2026, Viorel Stan, CEO of GSH Online Media, discussed the growing influence of AI across the affiliate sector, the evolution of sports betting acquisition strategies, and how the company is positioning itself for long-term growth through technology, product development, and new B2B solutions.
Thursday 04 Jun 2026 / 12:00
"Industry Referees for a Day" Boosts Networking at AffPapa Madrid 2026
(Madrid, SoloAzar Exclusive).- At the AffPapa Conference Madrid 2026, held May 18–20 in Spain, SoloAzar once again embraced interactive formats that brought together executives, operators, affiliates, and suppliers from the online gaming industry. This year, the media outlet introduced “Industry Referees for a Day”—a social media video series inspired by soccer and refereeing. Sector leaders were invited to use red, yellow, and green cards to highlight practices that either benefit or harm the iGaming ecosystem, while also sparking fresh networking opportunities among attendees.
Wednesday 03 Jun 2026 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.
