Caesars Sportsbook Partners with the New York Racing Association
2 minutos de lectura
(Las Vegas).- Caesars Sportsbook, a division of Caesars Entertainment, Inc, announced a partnership agreement with the New York Racing Association, Inc. (NYRA) establishing Caesars as an official sports betting marketing partner and the title sponsor of the NYRA Turf Triple Series. In addition, Caesars Sportsbook will partner with NYRA Bets to offer its customers sports betting promos and offers both across the state and on-site at Belmont Park and Saratoga Race Course, as well as access to VIP hospitality assets for Caesars Sportsbook bettors through the Caesars Sportsbook app’s integration with the industry-leading loyalty program, Caesars Rewards. Hospitality assets include premium seating at Saratoga Race Course, the premier summer racing meet in the world.

“This partnership with NYRA will amplify the Caesars Sportsbook brand to NYRA Bets customers and at Belmont Park and Saratoga Race Course, two of the most important venues in the sport,” said Eric Hession, Co-President of Caesars Digital. “We couldn’t be more excited for this partnership to reach horse racing fans and look forward to our involvement with NYRA’s premier thoroughbred racing.”
Originally launched in 2019, the Turf Triple is a series of races contested at Belmont Park and Saratoga Race Course each with a purse of $1 million and designed to showcase the best 3-year-old turf runners in the world. Beginning this spring, the Caesars Turf Triple will consist of the Grade 1, $1 million Caesars Belmont Derby; the Grade 1, $1 million Caesars Saratoga Derby and the $1 million Caesars Jockey Club Derby.
Caesars Sportsbook was among the first sports betting operators to launch in the Empire State on the day mobile sports wagering went live and benefitted from its relationship with NYRA Bets to reach its online horse racing audience. Beyond the Caesars Turf Triple, Caesars Sportsbook will be a familiar brand on-site at Belmont Park and Saratoga Race Course throughout the spring, summer and fall while offering racing fans a variety of marketing activations and promotions.
“Caesars has been a household name in the gaming and entertainment industry for decades,” said Tony Allevato, NYRA Chief Revenue Officer and President of NYRA Bets. “NYRA jumped at this opportunity, and we look forward to deepening this partnership in the future.”
Sports fans across the Empire State can download the Caesars Sportsbook app on iOS or Android and place sports wagers on their favorite sports while earning Tier Credits and Reward Credits that can be used to unlock unbeatable experiences within the Caesars portfolio of properties and partnerships.
Categoría:Sportsbook
Tags: Sin tags
País: United States
Event
SBC Summit Americas 2025
13 de May 2025
Uplatform Aims to Redefine iGaming Success with Networking, Localization, and Customer Journey Mapping
(Fort Lauderdale, SoloAzar Exclusive).- At SBC Summit Americas, Uplatform emphasized the power of strategic networking, data-driven localization and CJM to help operators thrive in the competitive iGaming market. María, Head of Marketing, shares how understanding regional nuances and focusing on overlooked player touchpoints can elevate brands from mere presence to lasting trust. Dive into her insights on industry trends, innovation, and why creativity is a rare gem in expos.
Monday 16 Jun 2025 / 12:00
ProntoPaga Drives the Fintech Revolution with SmartPIX and SmartRouting in LATAM
(Fort Lauderdale, SoloAzar Exclusive).- Evans Concha, CTO and Founder of Pronto Paga, shared the main innovations launched this year and how they impact the regional fintech industry. With a firm commitment to new technologies and cybersecurity, the company is positioning itself as a leader in the sector. Discover how it is redefining the future of digital payments in this article.
Friday 13 Jun 2025 / 12:00
Pay4Fun consolidates its position as a 100% Pix Payment Gateway and expands its reach in LatAm
(Fort Lauderdale, SoloAzar Exclusive).- Pay4Fun strengthens its position as a 100% Pix payment gateway with direct integration with the Central Bank, guaranteeing maximum security and efficiency in transactions. At SBC Summit Americas, Leonardo Baptista highlights the role of networking and innovation in an environment where technology and regulation are key. Discover how Pay4Fun is shaping the future of digital payments.
Thursday 12 Jun 2025 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.