PrizeLogic and Sportradar Announce Strategic Partnership
2 minutos de lectura
(Chicago).- Sportradar, the leading global provider of sports data and content, and PrizeLogic, an industry leader in incentivized engagement, today announced a strategic partnership designed to provide brands with a turnkey solution to better activate their sport sponsorships and engage consumers. The partnership marries Sportradar’s worldwide real-time sports data with PrizeLogic’s interactive consumer engagement capabilities to create real-time gamification experiences.
“Sportradar is obsessed with enhancing the fan experience and we continually strive to create engaging and unique products that offer the best solutions for brands, publishers and broadcasters to monetize,” said Brian Josephs, Vice President of Digital Sport, Sportradar. “Partnering with PrizeLogic provides us with the platform that delivers the next generation of sports engagement.”
“At PrizeLogic, data driven engagement is a key strategy to drive relevance and create stronger, more meaningful consumer experiences,” said Ryan LaMirand, CEO, PrizeLogic. “Our partnership with Sportradar provides brands with an easy, cost-efficient solution to extend the value of their sports marketing investments. Connecting with consumers in the moment creates such a powerful and emotional brand experience.”
The partnership produces a range of real-time incentives such as predictive gaming, real-time offers and flock to unlock experiences that can be executed across a variety of marketing channels including in-stadium, across social media platforms and integrated into mobile apps.
Categoría:Sportsbook
Tags: betting software, Sportradar,
País: United States
Event
ICE Barcelona 2026
19 de January 2026
R. Franco Digital reinforced its technological leadership at ICE Barcelona 2026 with IRIS Open Omnichannel Platform
(Madrid).- The Spanish iGaming provider advances its omnichannel strategy, highlights regulatory readiness, and showcases new casino titles at the industry’s leading event.
Friday 30 Jan 2026 / 12:00
“The 2026 World Cup Is Forcing a Rethink of How Betting Brands Advertise”- Rodrigo Cambiaghi, Sportradar
(Barcelona, SoloAzar Exclusive).- During ICE Barcelona 2026, where industry leaders gathered to discuss the future of gaming and sports betting, Rodrigo Cambiaghi, Senior Sales Executive for Digital Advertising at Sportradar, shared his perspective on how the 2026 FIFA World Cup is reshaping advertising strategies. In this interview, he explains why real-time data, automation and regulatory alignment are replacing mass exposure, and how major tournaments are accelerating a shift toward more precise, accountable and performance-driven sports advertising.
Friday 30 Jan 2026 / 12:00
Amusnet Marks a Decade of Growth with a High-Impact Presence at ICE Barcelona 2026
(Sofia).- The company combined a landmark anniversary celebration with product innovation, strategic partnerships, and strong business momentum at the industry’s leading event.
Friday 30 Jan 2026 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.