Scientific Games and Caesars Entertainment Launch Sports Betting in Indiana and Expand U.S. Partnership
2 minutos de lectura
(Las Vegas).- Scientific Games Corporation and Caesars Entertainment launched retail sportsbook solutions at the Indiana Grand Racing & Casino in Shelbyville, Indiana on Sept. 1. This launch marks the first venue where sports betting wagers can be taken in the state of Indiana, and the fifth state in the companies' sports betting partnership. Six more Caesars properties in Indiana are slated to launch in September, rapidly expanding the state's sports betting presence.
Indiana Grand Racing & Casino now benefits from the full functionality of Scientific Games' OpenSports™ product suite, which powers the property's sports betting offering. The launch includes retail betting solutions that make for a seamless, intuitive user experience. Throughout September, Caesars and Scientific Games will launch the OpenSports™ product suite at Horseshoe Hammond, Horseshoe Southern Indiana Hotel and Casino, and Harrah's Hoosier Park Racing & Casino; in addition to off track betting locations in Indianapolis, Clarksville and New Haven.
Following the recent launches in Indiana, Iowa, Mississippi, New Jersey, and Pennsylvania earlier this year, the sports betting partnership between Scientific Games and Caesars will continue to expand into new markets with the introduction of OpenSports™ solutions in Illinois and North Carolina.
Jordan Levin, Group Chief Executive of SG Digital, said, "We're thrilled to expand our partnership with Caesars in the US. OpenSports™ is a great platform that's shown rock solid performance, putting players at the heart of the betting experience. With Scientific Games' powerful retail solution and mobile sports product, we'll continue to take bold steps when it comes to the player experience."
Christian Stuart, Executive Vice President of Gaming and Interactive Entertainment at Caesars, said, "We've had incredibly successful sportsbook launches, and Indiana is continuing that trend. We look forward to seeing OpenSports further engage our players with the sleek user experience and high transaction volume we've come to expect from OpenSports."
Scientific Games will bring mobile sports betting to Caesars' Indiana properties as regulations allow, and expects to launch mobile solutions in Pennsylvania this month and in Iowa in late 2019.
Categoría:Sportsbook
Tags: Scientific Games , Caesars Entertainment, Sports Betting, Sportsbook ,
País: United States
Event
ICE Barcelona 2026
19 de January 2026
R. Franco Digital reinforced its technological leadership at ICE Barcelona 2026 with IRIS Open Omnichannel Platform
(Madrid).- The Spanish iGaming provider advances its omnichannel strategy, highlights regulatory readiness, and showcases new casino titles at the industry’s leading event.
Friday 30 Jan 2026 / 12:00
“The 2026 World Cup Is Forcing a Rethink of How Betting Brands Advertise”- Rodrigo Cambiaghi, Sportradar
(Barcelona, SoloAzar Exclusive).- During ICE Barcelona 2026, where industry leaders gathered to discuss the future of gaming and sports betting, Rodrigo Cambiaghi, Senior Sales Executive for Digital Advertising at Sportradar, shared his perspective on how the 2026 FIFA World Cup is reshaping advertising strategies. In this interview, he explains why real-time data, automation and regulatory alignment are replacing mass exposure, and how major tournaments are accelerating a shift toward more precise, accountable and performance-driven sports advertising.
Friday 30 Jan 2026 / 12:00
Amusnet Marks a Decade of Growth with a High-Impact Presence at ICE Barcelona 2026
(Sofia).- The company combined a landmark anniversary celebration with product innovation, strategic partnerships, and strong business momentum at the industry’s leading event.
Friday 30 Jan 2026 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.

