SGA and Sportradar Integrity Services ink deal to combat match fixing

Under this new deal, Sportradar’s integrity arm will aid the SGA by monitoring certain sporting events in Sweden, and notifying the regulator when it flags any suspicious activity.

Sportradar’s Integrity Services division leverages the provider’s data capabilities to identify any potential instances of illicit activity by analysing unusual betting patterns and behaviours.

To this end, Sportradar has signed multiple agreements for its integrity services offer in recent months with, among other organisations, Athletes Unlimited, the Brazilian Football Confederation, the World Baseball Softball Confederation and, as of now, the SGA.

Alongside the provider’s usual bet monitoring provision, the regulator will also be able to purchase risk assessments. As their name suggests, these will be reports evaluating specific sports’ level of risk in regard to betting manipulation.

“Through the information we will receive via Sportradar, we will increase our knowledge of match fixing that we can use in, among other things, our regulatory work,” said Daniel Frisö-Grön, an investigator for the SGA.

“It also gives us opportunities to expand the exchange of information with sports and the police within the framework of our collaboration against match fixing.”

This comes after Sportradar published a report detailing its bet monitoring efforts in 2021. Last year, the provider uncovered suspicious activity in 903 games, up 2.4% from 2019’s record 882 matches.

This also comes amid a general rise in commercial online gaming and betting sales in Sweden, as detailed by the SGA earlier this month.