Noticias de ultima
  • 12.00 Experience a New Spin on Dice Classics with Amusnet’s Latest Slot, 100 Bulky Dice
  • 12.00 Blackstone Secures $800M Equity Investment for CityCenter Las Vegas
  • 12.00 Lottery industry in Ukraine targeted for transparency under new licensing initiative
  • 12.00 Operators in 2026 Face 6 Bonus Abuse Methods — Here’s How They Can Prevent Them, by Atlaslive
  • 12.00 EGT Digital Delivers Thrilling Dice-Game Action to Madison Casino in Belgium
  • 12.00 This Is How CUOASEC Was Formed: Luis Gama Explains the Historic Union of Uruguay’s Casino Companies
  • 12.00 Diego Verano: “Our green screen and chroma systems are transforming the way operators create experiences”
  • 12.00 Bill approved that increases taxes on gambling and fintech companies in Brazil
  • 12.00 NOVOMATIC at ICE Barcelona: Defining the Standard for 2026
  • 12.00 Onlyplay presents new 3×3 video slot Coin Storm X-Mas
Sportsbook

William Hill to operate sports betting at Caesars casinos

Wednesday 26 de June 2019 / 02:43

2 minutos de lectura

(US).- Sportsbook operator William Hill said it believes its “strategic partnership” with Eldorado Resorts gives the company’s U.S. arm access to oversee sports betting at the Caesars Entertainment casinos being acquired in the two companies announced US$17.3 billion merger.

William Hill to operate sports betting at Caesars casinos

In a statement, William Hill said under the agreement signed with Reno-based Eldorado last September, “William Hill gained the right to exclusively operate sports books at all properties owned or managed by Eldorado in the United States and to operate mobile sports betting in states where Eldorado obtains a license.”


The agreement covers Eldorado’s casinos where sports betting is and legal and extends “these rights” to any “subsequent acquisitions” by Eldorado. “Therefore, the rights apply to casinos currently owned or managed by Caesars if Eldorado’s acquisition of Caesars is completed,” William Hill said in the statement.


Eldorado and William Hill completed their partnership agreement in January. Under terms of the deal, Eldorado was given a 20 percent ownership stake in the sportsbook operator in exchange for a 25-year deal to operate facilities in the company’s casinos where sports betting in legal. The stake was valued at $50 million. Eldorado also received 13.4 million ordinary shares of William Hill US parent William Hill PLC, which is traded on the London Stock Exchange.


Eldorado said Monday it was buying Caesars in a $17.3 billion cash and stock transaction that will create the world’s largest gaming company with 60 resorts in 16 states under one name. The transaction is expected to close sometime in 2020.


Eldorado currently operates 26 casinos in 12 states; Caesars operates close to 40 casinos in 13 states, including nine resorts on or near the Las Vegas Strip, a market where Eldorado is currently absent.


Eldorado CEO Tom Reeg said Monday the company will look at selling some casinos in regional markets where anti-trust issues might exist and would consider selling one or two of Caesars Strip resorts.


Reeg said he liked several of the sports betting and sports partnership deals Caesars has signed but stopped short of saying what the process will be moving forward. Among the deals, Caesars has a marketing agreement with the National Football League that doesn’t include sports betting, and agreements with Turner Sports and ESPN to place television studios focused on sports wagering in Las Vegas at Caesars Palace and the Linq.


In February, Caesars Entertainment signed a deal with daily fantasy sports provider DraftKings that will include market access for online gaming products, such as mobile sports wagering. Financial terms were not disclosed, and Caesars will receive an equity stake in Boston-based DraftKings. It’s unclear how the Eldorado merger will effect the deal.


In addition to William Hill, Eldorado has sports betting agreement with the Stars Group, which includes a presence on the planned Fox Sports Network’s sports wagering application.“We’ll consider all the alternatives,” Reeg said.


Caesars operates its own sportsbooks in Nevada, New Jersey and Mississippi.

Categoría:Sportsbook

Tags: William Hill , apuestas deportivas, apuestas en línea, apuestas en vivo, Apuestas online,

País: United States

Event

SiGMA Central Europe

03 de November 2025

1xBet Partners Strengthens Relationships and Showcases Innovations at SiGMA Central Europe 2025

(Rome, SoloAzar Exclusive).- In an exclusive post‑show interview, Simon Westbury, Strategic Advisor at 1xBet, highlighted the company’s focus on reinforcing ties with affiliate partners during SiGMA Central Europe 2025 in Rome. The firm presented key tools such as live reporting with cohort views, geo‑targeted creatives in more than 25 languages, API product feeds and deep links, along with compliance and responsible gaming assets. Audience response was highly positive, with partners praising dashboard transparency, broad local payment coverage, and CRM strategies that optimize conversion between sports and casino.

Monday 01 Dec 2025 / 12:00

Galaxsys Showcases Chicken Crash and Expanding Fast-Game Portfolio at SiGMA Central Europe 2025

(Rome, SoloAzar Exclusive).- In an interview with Teni Grigoryan, Chief Sales and Partner Management Officer at Galaxsys, the company highlighted its newest release Chicken Crash alongside popular titles like Maestro and Tower Rush at SiGMA Central Europe 2025. With a focus on fast, engaging, and easy-to-understand gameplay, Galaxsys drew strong audience interest, reinforced its diverse portfolio, and outlined clear priorities for continued expansion and innovation heading into 2026.

Friday 28 Nov 2025 / 12:00

Toni Karapetrov from Habanero at SiGMA Central Europe: "Italy has been a fundamental market for us since 2016"

(Rome, SoloAzar Exclusive ).- In this interview, Toni Karapetrov, Head of Corporate Communications at Habanero, discusses the company’s emphasis on its slot portfolio, strong audience engagement, and the growing importance of adaptable technology—while assessing the event’s networking value and business potential across Europe.

Friday 28 Nov 2025 / 12:00

SUSCRIBIRSE

Para suscribirse a nuestro newsletter, complete sus datos

Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.

MÁS CONTENIDO RELACIONADO