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Gaming

Diego Verano: "Partners will be able to create customized tournaments for high-value players that offer a unique gaming experience and drive longer player lifetime"

Monday 21 de April 2025 / 12:00

2 minutos de lectura

(Malta).- To help its partners attract new customers and retain existing ones, B2B online casino provider EEZE has developed its Gamification Suite with features such as Tournaments, Campaigns, and Leaderboards through EEZE+.

Diego Verano: "Partners will be able to create customized tournaments for high-value players that offer a unique gaming experience and drive longer player lifetime"

Seeking to redefine the gaming experience, EEZE aims to take its live casino to the next level with a unique suite whose key features enable a unified approach, increased revenue, and event customization based on criteria such as spend, retention, and user interests.

"Our suite seamlessly manages prize distribution, tournament scheduling, and result analysis. It also allows tournament visuals to be customized with themed colours and brand logos to create a cohesive experience that fits the brand identity," said Diego Verano, Business Development Director.

The suite contains a dynamic rewards and free chips mechanism, configured based on player participation and betting activity, to optimize cost efficiency and profitability. Regarding custom tournaments, Verano comments:

"The partner will be able to create custom tournaments for high-value players that offer a unique gaming experience, foster loyalty, and drive greater lifetime value. All of this is supported by an intuitive Back Office that accesses historical data and performance statistics to ensure the success of its promotional events."

The EEZE Gamification Suite seamlessly integrates custom features to deliver the most engaging experience for its players and was one of the innovative products presented by the brand at BIS SIGMA Americas São Paulo, alongside the futuristic "Fusion Roulette" game and "EEZE Slots," offering massive jackpots, multiple games, custom themes, and multilingual support.

Categoría:Gaming

Tags: eeze,

País: Malta

Región: EMEA

Event

G2E - Las Vegas 2025

06 de October 2025

CT Interactive on Innovation, Networking, and Market Growth at G2E 2025

(Las Vegas, SoloAzar Exclusive).- The global gaming industry marked G2E’s 25th anniversary with a major gathering in Las Vegas. CT Interactive stood out for its innovative product development and international growth strategy. Account Manager LATAM at CT Interactive, Roberto Muñoz, shared insights on G2E’s importance, emerging trends, and the company’s collaborative expansion efforts.

Thursday 30 Oct 2025 / 12:00

Atlaslive Explored the Future of Gaming in Latin America at Recent G2E 2025

(Las Vegas, SoloAzar Exclusive).- Bruno Almeida, Head of Sales LATAM at Atlaslive, attended G2E for the first time to explore how land-based and online gaming are converging. His experience highlighted key trends shaping the Latin American market, from immersive casino innovations to strategic networking and regulatory insights.

Monday 27 Oct 2025 / 12:00

G2E 2025: Cristian Galarza, ASAP Director Explains the Importance of Attending the Event

(Las Vegas, SoloAzar Exclusive). - After attending the 25th anniversary edition of G2E in Las Vegas, ASAP’s director shares his perspective on the evolution of the industry, driven by digitalization, efficiency, and the creation of international networks that foster new business opportunities.

Tuesday 28 Oct 2025 / 12:00

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