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Analysis

Jackpots and customers' engagement: The Magic Behind Jackpot Concept, by CT Gaming

Friday 10 de November 2023 / 12:00

2 minutos de lectura

(Sofia).- In the dynamic environment of land-based venues, the appeal of progressive jackpots is a pillar of customer attraction, offering the thrill of significant, potentially life-changing winnings. However, not all jackpots are created equal. In the pursuit of increasing player engagement and retention, the innovation of three-level progressive jackpots has been a game changer.

Jackpots and customers' engagement: The Magic Behind Jackpot Concept, by CT Gaming

Progressive jackpots have long been a standard feature in gaming halls, however, the three-level structure adds a graded approach to winning. Jackpots have evolved from simply offering a chance to win to becoming an integral part of the narrative. Not only does this structure add to the excitement, but it also increases the frequency of winning opportunities. Progressive jackpots in particular, with their increasing scale of payouts, resonate with players' intrinsic desire for progression and achievement. Designed to appeal to a diverse audience from casual enthusiasts to big-stakes players, the three-level progressive design introduces a layered system of winning that builds tension.

A case study in innovation: CT Gaming's Diamond Tree Jackpot is a prime example of how progressive jackpots continue to evolve. It's not just a game feature; it's a narrative element that complements the themes of the multigames it's linked to, such as Diamond King 1, 2, and 3, as well as Diamond Tree 20 Games. This integration enhances the gaming experience by ensuring that the Jackpot complements rather than dominates the core gameplay.

The genius of the Diamond Tree jackpot is its ability to retain players beyond the pull of the jackpot itself. The anticipation of the jackpot attracts players, but the captivating themes and high-quality mechanics and concepts keep them engaged well beyond the pursuit of the win, which is all about a deep understanding of the customer's behaviour.

Strategic implications for providers: For participating licensees, The Diamond Tree Jackpot System is a strategic asset. It's more than a draw - it drives traffic and prolonged engagement, essential in today's competitive market. The multi-level jackpot structure not only multiplies the chances of winning but also acts as a powerful marketing tool, generating onsite interest.

All things considered, the progressive jacкpots, with its three-level structure, helped to redefine the industry standards and demonstrated that the future of land-based gaming is not only promising but also full of opportunities.

Experience the power of CT Gaming's progressive jackpot solutions to create a revolutionary impact on your gaming venue. Contact us at sales@ctgaming.com to learn more about the Diamond Tree Jackpot, the variety of featured multigames, and how it can help drive player engagement and operator success.

Categoría:Analysis

Tags: CT Gaming,

País: Bulgaria

Región: EMEA

Event

SBC Summit 2025

16 de September 2025

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Tuesday 07 Oct 2025 / 12:00

From Legacy to Lifestyle: Belatra Transforms iGaming at SBC Summit 2025 with Narrative Worlds and Bold Innovation

(Lisbon, SoloAzar Exclusive).- At recent SBC Summit 2025, Belatra didn’t just showcase games — it invited the industry into an immersive universe. In this Q&A, Kateryna Goi, Chief Marketing Officer, shares how the company’s 30+ years of experience came to life through bold storytelling, creative design, and unforgettable experiences. From the debut of Mummy Universe to a unique collaboration with a Portuguese winery, Belatra’s presence in Lisbon marked a clear statement: the future of iGaming lies in blending technology, emotion, and culture.

Tuesday 07 Oct 2025 / 12:00

R. Franco Digital at SBC Summit 2025: Innovation, Regulation, and Global Expansion with the IRIS Platform

(Lisbon, SoloAzar Exclusive).- In this exclusive interview, Javier Sacristán Franco, International RF Business Director at R.Franco, shares the company’s global vision and its value proposition based on technological innovation, regulatory compliance, and content tailored to each market. From the launch of new slot titles to the prominence of its IRIS platform, the Spanish company reaffirms its commitment to sustainable growth across Europe and Latin America.

Monday 06 Oct 2025 / 12:00

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